​Boardrooms to Film Sets: Rajesh Babu K Sooranad Expands Creative Footprint in Malayalam Cinema

Kozhikode: The inspiring journey of Rajesh Babu K Sooranad continues to gain momentum as the multi-talented creative professional strengthens his presence in the Malayalam film industry. Transitioning from a successful career in human resources to cinema, Sooranad is now making his mark as a music director, producer, singer, and filmmaker.

Hailing from Sooranad village in Kerala's Kollam district, his story reflects determination, versatility, and a deep passion for storytelling. Over the years, he has steadily built a reputation for his creative excellence while maintaining a strong foundation in management and leadership.

Strong Portfolio as Music Director

​In a significant achievement, Rajesh Babu K Sooranad has completed work on 20 films as a music director, marking a consistent rise in his musical journey. His compositions are known for their emotional depth, blending traditional Malayalam elements with modern cinematic sound.

​His notable projects include Perfume: Her Fragrance, Anandakalyanam, Binary, and Zha – The Incessant Rain, all of which have contributed to his growing recognition in the industry.

Expanding Role as Film Producer

​Alongside music, Sooranad has also emerged as a proactive film producer. Under his banner, VOC Media Private Limited, he has produced six films, supporting independent cinema and new talent.

​Among these, Perfume: Her Fragrance, Binary, and Zha – The Incessant Rain have already been released and have received attention for both their storytelling and musical quality. Meanwhile, his upcoming films—INI: The Unknown Tomorrow, Better Half, and Ennum: Forever—are currently in the post-production stage, creating anticipation among audiences and industry observers.

Directorial Debut with Ennum: Forever

​In a major milestone, Rajesh Babu K Sooranad is stepping into direction with his first directorial venture, Ennum: Forever. The project holds special significance as he is writing, directing, and producing the film himself.

​This move marks his evolution into a complete filmmaker and highlights his growing influence in the Malayalam cinema landscape.

A Voice Beyond Composition

​Beyond films, Sooranad has also made a strong impression as a singer and independent music creator. He has released 10 music albums, contributing both as composer and vocalist.

​His albums—including A Tribute to Kerala 60, Hridayame, Ponnonam, Ente Keralam, Nammude Kozhikode, Miss You Maveli, Makarachyothi, Sangeetha Samrajya, Karppooradeepam, and Perunnal Nilavu—reflect Kerala's cultural richness and emotional depth, resonating widely with audiences.

Blending Management with Creativity

​What distinguishes Sooranad is his ability to merge his HR expertise with creative execution. His background in HR and competence in Team Management have helped him efficiently coordinate productions and mentor emerging talent.

​Through his projects, he has opened doors for numerous new artists and technicians, reinforcing his reputation as a creator who believes in giving back to the industry.

Recognition and Future Outlook

​With growing recognition, including accolades for music direction and increasing visibility on OTT and theatrical platforms, Sooranad is steadily building a strong creative ecosystem. His upcoming films are expected to further strengthen his position, while his continued work in independent music keeps him connected to grassroots audiences.

A Modern Multi-Talent

​Rajesh Babu K Sooranad's journey exemplifies how passion and discipline can lead to success across multiple domains. From HR professional to filmmaker, his evolution reflects the changing face of Indian cinema.

​As Malayalam cinema continues to expand globally, his growing body of work positions him as one of the promising multi-faceted talents to watch in the coming years.

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Top SEO Services Company in Thrissur, Kerala| Click Crafters Technology

Businesses today require more than an online presence because they must establish their visibility and credibility while generating leads with consistency. The most effective method to achieve this goal has become Search Engine Optimization (SEO). The professional SEO service market experiences continuous growth because businesses in Kerala increasingly adopt digital platforms.Click Crafters Technology successfully maintains its position in the changing marketplace as a developing brand that provides customers with dependable digital services.Shaiju Mon K T established Click Crafters Technology ( ISO 9001:2015 certified ) in Thrissur with the goal of helping businesses create strong digital identities through their specialized digital services. The company provides SEO services together with Meta Ads and WordPress website development to existing customers who want to find the best Kerala SEO services company to support their business needs.

The Rising Importance of SEO in Kerala’s Business Landscape

The state of Kerala has experienced substantial growth through its development of internet-based enterprises and startup companies and various service providers. Every business from local shops to service-based companies and e-commerce brands aims to achieve first-page Google results. This is where SEO plays a crucial role.

Search Engine Optimization enables websites to achieve higher ranking positions on search engines which results in improved business discovery by potential customers. The team at Click Crafters Technology develops SEO solutions that achieve practical results while maintaining compliance with current search engine standards.

Their SEO services have been developed to achieve three primary objectives which include:

● Google ranking improvement

● Website traffic growth through organic methods

● Acquisition of high-quality business leads

● Increased brand recognition

● Achievement of sustainable digital expansion

The company functions as the leading option for businesses that seek the best SEO services in Kerala India.

Comprehensive SEO Services for Business Growth

Click Crafters Technology provides complete SEO services which they customize for various business sectors. Their approach begins with understanding the client’s business, target audience, and competition.

Their key SEO services include:

● Keyword Research: The process of finding valuable keywords which customers use to conduct their searches

● On-Page SEO: The process of enhancing website content through better meta tags and headings and structural optimization

● Technical SEO: The process of enhancing website performance through better speed and mobile usability and increased crawlability

● Off-Page SEO: The process of creating high-quality backlinks which boost a website's domain authority

● Local SEO: The service helps businesses achieve better rankings in local search results and on Google Maps

● Content Strategy: The development of SEO-optimized content which attracts and keeps users interested

The company provides clients with sustainable search engine rankings through techniques which drive consistent traffic development.

WordPress Website Development – Building the Foundation

A strong SEO strategy begins with a website that has been developed through proper website development. Click Crafters Technology specializes in WordPress website development, creating websites that are not only visually appealing but also optimized for search engines.

Their WordPress services include:

● Business website development

● E-commerce website creation

● SEO-friendly website design

● Mobile responsive layouts

● Fast loading websites

● Custom website solutions

A properly designed website improves user experience, reduces bounce rates, and supports better SEO performance. This integration of website development and SEO provides clients with a strong digital foundation.

Meta Ads – Boosting Reach Through Paid Campaigns

Businesses achieve fast visibility through paid advertising, while SEO delivers results that last over extended periods. Click Crafters Technology provides businesses with Meta Ads services that include Facebook and Instagram advertising to help them reach their desired audience without delay.

Their Meta Ads services include:

● Campaign planning and setup

● Audience targeting and segmentation

● Creative ad design

● Lead generation campaigns

● Website traffic campaigns

● Performance monitoring and optimization

Businesses can achieve immediate growth through Meta Ads while developing their brand identity and obtaining new customers through SEO.

A Complete Digital Growth Partner

Click Crafters Technology provides comprehensive digital solutions which serve as its main competitive advantage. Businesses do not have to depend on multiple agencies for different services. The company provides all services from website development to SEO and advertising through its unified service model.

Their integrated services include:

● WordPress website development

● Search Engine Optimization

● Facebook and Instagram Ads

● Website redesign and maintenance

● Digital marketing strategy

The unified system produces enhanced coordination which results in better outcomes and creates a smooth experience for all clients.

Supporting Businesses Across Kerala

Click Crafters Technology has been working with different types of clients which include both startups and small businesses as well as established companies. The company develops personalized solutions which are tailored to meet the specific needs of each client.

Digital marketing has become essential for Kerala businesses as they recognize its value. SEO enables their appearance in search results when customers search for their services. A professional website establishes trustworthiness while social media advertising enables businesses to reach a wider audience.

Click Crafters Technology uses these elements to help businesses achieve the following goals:

● Increase their online visibility

● Generate new business inquiries and potential customers

● Establish their brand as trustworthy

● Improve their ability to compete in the marketplace

Vision for the Future

Click Crafters Technology, led by Shaiju Mon K T, plans to expand its services to establish itself as one of Kerala's most trustworthy digital marketing companies. The company maintains its ongoing commitment to investigate contemporary developments in SEO and website development and digital advertising.

The company exists to help all businesses succeed in online marketing through its mission which delivers accessible and effective digital marketing solutions. The company exists to help all businesses succeed in online marketing through its mission which delivers accessible and effective digital marketing solutions.

Conclusion

Businesses achieve online success through their ability to establish online visibility. SEO serves three key functions because it produces organic website traffic while establishing customer trust and driving business development for extended periods. The combination of a business website which functions properly together with its advertising system delivers exceptional outcomes.

The Top SEO Services Company in Kerala India search continues for businesses which makes Click Crafters Technology the best choice because it provides dependable results through its SEO and WordPress website development and Meta Ads services.

Click Crafters Technology establishes digital presence for businesses in Kerala through its dedication to quality which results in customer satisfaction. The company helps businesses achieve online sustainable growth through its digital services.

For more details: Visit Click Crafters Technology

Ph No: 8891925986

Address: 21/811, Kadicheeni Complex, 1 Floor, Trunk Rd, North Chalakudy, Chalakudy, Kerala 680307

Finding your Voice in B2B-Lessons that shape Modern Marketing by Rohan J. Tonde, published by BookMyStory

Storytelling in B2B: The Most Powerful Way to Rise Above the Sea of Sameness

In the world of business-to-business communication, data has long been considered the backbone of decision-making. Reports, analytics, and metrics dominate conversations, shaping strategies across industries. However, as markets evolve and attention spans shrink, a new truth is emerging—data informs, but storytelling persuades.

This shift is explored in Finding Your Voice in B2B by Rohan J. Tonde, where storytelling is presented not as a creative add-on, but as a strategic necessity.

At the heart of this argument lies a powerful observation—the rise of the “B2B Sea of Sameness.” In today’s environment, organisations often rely on similar data sets, comparable insights, and nearly identical messaging. As a result, communication becomes repetitive, predictable, and easy to ignore.

This is where storytelling becomes a differentiator.

Storytelling in B2B is not about dramatization; it is about context and connection. It transforms information into narratives that are relatable, memorable, and meaningful. While numbers may highlight trends, stories explain the journey behind those numbers—the challenges, decisions, and outcomes.

Rohan Tonde emphasizes that in a “Sea of Sameness,” facts alone rarely stand out. It is the story around those facts that captures attention and builds trust.

One of the key strengths of storytelling is its ability to simplify complexity. In modern B2B environments, products and solutions are often sophisticated, making them difficult to communicate effectively. Stories act as bridges, helping audiences understand without overwhelming them.

The book also highlights storytelling as a leadership capability. Leaders who can articulate vision through stories are better equipped to inspire teams, align stakeholders, and drive change. In uncertain environments, where data may not provide all answers, stories offer direction and meaning.

Another important dimension is differentiation. In competitive markets where offerings are similar, storytelling helps create a unique identity. It brings human experience into business conversations, making interactions more engaging and impactful.

However, the book cautions against superficial storytelling. Authenticity remains critical. Stories must be grounded in real experiences and genuine insights. Without this foundation, storytelling risks becoming another layer of noise in the “Sea of Sameness.”

As digital platforms expand and content becomes more abundant, the ability to communicate meaningfully is becoming a core business skill. Storytelling enables professionals to connect beyond transactions and build lasting relationships.

Finding Your Voice in B2B ultimately positions storytelling as the bridge between data and influence. In a world where everyone has access to information, those who can craft meaningful narratives will stand apart.

Because in the “B2B Sea of Sameness,” it is not the loudest voice that wins—it is the one that resonates.

LorryMama Focuses on App-Based Logistics to Simplify Transport Across India

LorryMama, a logistics startup, has launched its mobile app with a clear goal. It wants to make it easier for manufacturers to find verified trucks and for truck owners to find reliable loads without unnecessary delays.The platform is built to solve a common problem. Many businesses still depend on calls, agents, and informal networks to move goods. This often leads to delays, unclear pricing, and limited visibility. LorryMama is trying to simplify that process through a single app.

Built to Solve a Daily Problem

Transport is not something businesses deal with once in a while. It is part of daily operations. When trucks are not available on time, it affects delivery schedules and costs. LorryMama focuses on this gap. It gives manufacturers a direct way to search for trucks by entering pickup and drop locations. At the same time, truck owners can use the same platform to find loads that match their routes. The goal is simple. Reduce waiting time and make the process more predictable.

Helping Manufacturers Find Verified Trucks

For manufacturers and distributors, one of the biggest concerns is finding reliable transport. Delays or wrong bookings can disrupt the entire supply chain. LorryMama addresses this by working with verified transporters. The platform uses KYC and GST checks to confirm transporter details. This helps businesses book trucks with more confidence. Instead of depending on multiple sources, users can check available options in one place and move ahead faster.

Helping Truck Owners Find Verified Loads

Truck owners and drivers face a different problem. After completing a delivery, they often struggle to find return loads. This leads to empty runs, which increase costs and reduce earnings. LorryMama helps solve this by listing available loads on the platform. Truck owners can search based on their route and choose what works for them. This makes it easier to keep trucks moving and avoid unnecessary idle time.

Simple App, Clear Process

The app is designed to be easy to use. Users can search for loads or trucks, compare options, and take action without going through long steps. There is no need for repeated calls or follow-ups. The information is available in one place, which saves time and effort. The platform also supports multiple Indian languages, making it easier for users across different regions to use it comfortably.

No Commission and No Hidden Costs

LorryMama follows a clear pricing approach. There is no commission charged for using the app, and there are no hidden fees. This is important because unexpected charges are common in traditional logistics setups. By keeping pricing simple, the platform aims to build trust with its users.

Support When It’s Needed

Even with a digital platform, support remains important. Users can reach out through phone or WhatsApp if they need help. Logistics often involves real-time decisions. Quick support can make a difference when something needs to be resolved immediately.

A Startup with a Clear Focus

LorryMama is still in its early stage. It is not trying to position itself as a large network right away. The focus is on building a system that works well for daily use. The founders started the company with a simple idea. Make logistics easier to manage for both sides, the people who need trucks and the people who operate them. A spokesperson for the company said, “We started LorryMama to solve a real problem. Manufacturers need reliable trucks, and truck owners need reliable loads. Our app is built to connect both in a simple and practical way.”

Looking Ahead

The company plans to improve the app and expand its reach step by step. The focus will remain on making the platform more useful and reliable for everyday transport needs. As more businesses look for faster and clearer ways to manage logistics, solutions like LorryMama aim to offer a better alternative to traditional methods. For manufacturers and truck owners looking for a simpler way to handle transport, the app is now available for download.

Media Contact:

LorryMama Team

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3,628 Reasons Why MentorLeap Is India’s Most Exciting New Learning Platform

On launch day alone, 3,628 professionals joined MentorLeap’s Free Personality Development Programme — a number that speaks louder than any marketing campaign about the hunger for genuine, accessible professional growth in India.New Delhi, India • March 2026 •  www.mentorleap.co

Numbers rarely tell the whole story in professional development. But 3,628 is a number worth pausing on. That is how many professionals showed up — voluntarily, on a single day — to MentorLeap’s Free Personality Development Programme on 15 March 2026, the platform’s official launch date.

For MentorLeap, India’s newest AI-powered professional development platform, it was not just a launch metric. It was a verdict. A clear, collective signal from the Indian professional community that the demand for structured, accessible, high-quality personal and professional development is not just real — it is urgent.

Why the Free PD Programme Matters

The Free Personality Development Programme was not a promotional tactic. It was a founding statement. MentorLeap was built on the belief that access to transformative learning should not be a function of financial privilege. High-quality professional development — the kind that genuinely changes how people communicate, lead and are perceived — has historically been available only to those who could afford it.

MentorLeap chose to begin its journey by giving. Not with a discount, or a free trial, or a watered-down sampler — but with a full, structured programme that gave participants real, measurable outcomes: improved self-expression, greater professional confidence and the foundational skills to show up differently in their careers.

“We started with giving because that is what we believe in. Talent is everywhere. Opportunity is not. MentorLeap exists to change that.” — Mridu Bhandari, Founder, MentorLeap

What Participants Took Away

The response from the 3,628 launch day participants was immediate and consistent. Across the board, attendees reported tangible improvements in three critical areas: clarity of thought and expression, confidence in professional communication settings and a renewed sense of how to position and present themselves in competitive environments.

These are not incidental outcomes. They are the direct result of a programme built around the MISHA framework — MentorLeap’s Intelligent AI-powered Mentor and the five-part leadership philosophy that underpins everything the platform delivers.

The Full MentorLeap Ecosystem

The Free Personality Development Programme is just the entry point into a comprehensive learning ecosystem that MentorLeap has built to support professionals at every stage of their growth journey:

Live Bootcamps, Masterclasses & Cohorts

Intensive live programmes including the flagship Speak with Impact Bootcamp on 28–29 March 2026 — 10 seats available at no cost.

Executive Coaching

One-on-one coaching with Mridu Bhandari and the MentorLeap team for senior professionals and leaders.

Recorded Courses & Digital Resources

Digital cheatsheets, audio tips and video modules structured around the MISHA framework for on-demand, self-paced learning.

MentorLeap Studio

A creative content hub for thought leadership, personal brand building, speaker training and media presence development.

Corporate Training

Bespoke online and offline programmes that bring the MentorLeap methodology in-house for teams, departments and entire organisations.

MISHA AI Platform

24/7 personalised AI mentorship with adaptive learning journeys, real-time feedback and structured growth support.

What Comes Next

The 3,628 professionals who showed up on launch day were the beginning. MentorLeap is building towards a future where no talented professional in India is held back by a lack of access to the communication skills, leadership presence and personal brand clarity that make careers.

With a flagship bootcamp already generating significant demand, a growing library of on-demand resources and MISHA evolving with every learner interaction, MentorLeap is not just another platform in the professional development space. It is a movement — one that started on 15 March 2026 and is only just getting started.

Connect with MentorLeap

www.mentorleap.co

Live Bootcamps • Executive Coaching • Corporate Training • Recorded Courses • MISHA AI • MentorLeap Studio

Next Bootcamp: 28–29 March • Speak with Impact • Live Online • mentorleap.co/events

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From IT Professional to Global E-commerce Founder: How Mahesh Chada Built PushMyCart to Deliver Authentic Indian Products to Millions Living Abr

Every successful business begins with a story driven by passion, purpose, and the desire to solve a real problem. The journey of PushMyCart is one such story, inspired by the vision of its founder, Mahesh Chada, whose deep connection to Indian culture and traditions led him to create a platform that now serves millions of Indians living far from home.

Before becoming an entrepreneur, Mahesh was building a successful career in the United States in the Information Technology industry. Academically strong and professionally accomplished, he is also a Chartered Accountant (CA). With expertise in finance and technology, he had a stable and promising career abroad.

Despite his professional success, Mahesh remained deeply connected to his roots. Born into a South Indian family, he grew up surrounded by Indian traditions, religious rituals, traditional food, and strong cultural values. These influences remained an important part of his identity even after he moved overseas.

Living in the United States gave him global exposure and professional growth, but it also made him realize a challenge faced by many Indians living abroad. Being away from India often meant being away from the everyday products that define Indian culture and lifestyle.

While living in the U.S., Mahesh noticed that many Indians struggled to find authentic Indian products. Traditional sweets, regional foods, pooja items, and everyday essentials were either unavailable or extremely expensive in local markets.

For many members of the Indian diaspora, finding authentic Indian products often meant depending on limited Indian stores or asking family members traveling from India to carry items for them.

Mahesh realized that millions of Indians living abroad were missing small yet meaningful pieces of home — food that reminded them of festivals, traditional items used during pooja, and products that carried memories of their culture.

This observation planted the seed of an idea that would eventually change his career path.

Mahesh believed that distance should never prevent people from staying connected to their roots. He envisioned creating a platform that would make authentic Indian products easily accessible to Indians living across the world, especially those in the United States.

Turning this vision into reality required courage. Despite having a secure and well-paying job in the IT industry, Mahesh made the bold decision to step away from his career and pursue entrepreneurship.

With determination and a clear mission, he founded PushMyCart.com, an online platform designed to deliver authentic Indian products to customers living abroad.

The mission behind PushMyCart was simple but powerful — to make Indian products accessible to people living outside India at reasonable prices.

Like many startups, PushMyCart began with a focused idea. Mahesh understood that food often holds the strongest emotional connection to one’s homeland. He started by offering traditional Indian food products, particularly items loved by South Indian communities.

One of the early products introduced on the platform was Ariselu, a traditional South Indian sweet enjoyed during festivals and family celebrations.

For many Indians living in the United States, seeing such authentic products available online brought a sense of joy and nostalgia. PushMyCart soon became a bridge connecting India with Indians living thousands of miles away.

Customers could once again enjoy the flavors of their childhood and celebrate festivals the way they did back home.

Mahesh understood that building a successful e-commerce platform required more than just selling products. Trust was equally important.

From the beginning, PushMyCart focused on providing authentic products sourced directly from India, offering fair pricing for international customers, ensuring reliable delivery services, and maintaining a strong customer-first approach.

As customers discovered the platform, word about PushMyCart began spreading across Indian communities in the United States. Families shared the platform with friends, and communities recommended it during festivals and gatherings.

Gradually, PushMyCart began gaining popularity and expanding its customer base.

Over time, the platform proudly served more than one million customers, helping Indians around the world stay connected to their culture even while living far from home.

As the platform gained trust and recognition, Mahesh expanded the product range. He realized that food was only one aspect of Indian life abroad.

Many customers were also searching for traditional pooja items and spiritual products used in Hindu rituals. To meet this demand, PushMyCart introduced silver products commonly used during religious ceremonies and festivals.

This expansion made the platform even more valuable for the Indian diaspora. Customers could now find not only their favorite foods but also sacred items needed for their spiritual practices.

With increasing support from customers, PushMyCart continued to grow and diversify. Over the years, the platform expanded into multiple categories including Indian food brands, traditional clothing, Ayurvedic and wellness products, and several innovative Indian items.

Each new category was carefully selected to maintain authenticity and quality.

Mahesh’s long-term vision was to make PushMyCart a one-stop destination for Indian products for customers living anywhere in the world.

Unlike many businesses that focus purely on profits, PushMyCart was built on a deeper emotional mission. Mahesh understood the feeling of living far from home and the happiness that comes from finding something that reminds you of your culture and traditions.

This emotional connection became the foundation of PushMyCart’s philosophy.

The company’s slogan reflects this purpose perfectly:

“Don’t Miss Anything from India.”

For Mahesh and his team, this slogan represents more than marketing. It reflects their commitment to ensuring that Indians living abroad never feel disconnected from their roots.

Today, PushMyCart continues to grow as a trusted platform delivering Indian products to customers around the world.

Mahesh Chada’s journey — from working in the IT industry to building a global e-commerce brand — highlights the power of vision, courage, and cultural pride.

His story demonstrates that sometimes the most impactful business ideas come from personal experiences and a genuine desire to help others.

PushMyCart has become more than just an online marketplace. It has become a bridge connecting people to their homeland, their traditions, and the memories that make India special.

And as long as there are Indians living far from home who miss the flavors, traditions, and products of their country, PushMyCart will continue its mission — ensuring that no one ever has to miss anything from India.

From Stories to Authority: Why Writing a Book Matters in Today’s Knowledge Economy

In a world overflowing with content, few mediums still carry the credibility, depth, and lasting influence of a book. While blogs, videos, and social media posts may capture attention momentarily, a book remains one of the most powerful ways to establish authority, share knowledge, and leave a meaningful impact. For professionals, entrepreneurs, and thought leaders, writing a book has evolved beyond a creative pursuit—it has become a strategic tool for personal and professional growth.

Few people understand this transformation better than Rajnish G. Shirsat, a publishing professional with over three decades of experience in the print and publishing industry. Having worked across global markets including India, Africa, Australia, Europe, the United States, and the United Kingdom, Shirsat has witnessed firsthand how books have continued to shape ideas, influence industries, and build reputations.

Over the years, his career has taken him across some of the world’s most prominent publishing events, including the London Book Fair, Frankfurt Buchmesse, BookExpo America, and the Bologna Children’s Book Fair. His exposure also extends to emerging publishing markets through book fairs and industry interactions in Kenya, Ghana, South Africa, and Nigeria. These experiences have allowed him to observe how publishing technologies have evolved—from traditional print production to digital publishing, global distribution, and eBook ecosystems.

Today, Shirsat channels this global experience through BookMyStory Publishing, a young but rapidly growing publishing house dedicated to helping individuals transform their ideas and experiences into professionally published books. Built on years of industry expertise and driven by a passionate team, BookMyStory provides end-to-end publishing services including manuscript formatting, editing, cover design, publishing, and distribution. Books published through the platform are made available across major marketplaces such as Amazon, Flipkart, Kindle, and even physical bookstores, with global visibility.

What makes BookMyStory particularly unique is the diversity of authors it serves. The platform works with corporate leaders from HR and marketing, CEOs, entrepreneurs from the SME sector, business coaches, consultants, trainers, and professionals from various industries who wish to share their insights with a wider audience. At the same time, the publishing house also welcomes storytellers, poets, and creative writers across genres including fiction, non-fiction, biographies, and self-help.

But why has writing a book become such a powerful tool in today’s professional landscape?

According to Shirsat, a book does something no other medium can—it creates curiosity while simultaneously building credibility. When someone publishes a book, it immediately elevates their perception in the eyes of readers, clients, and professional peers. A book positions the author as someone who has not only knowledge but also the clarity and discipline to organize and present that knowledge meaningfully.

In many ways, a book becomes a personal brand statement. It signals expertise, communicates values, and demonstrates thought leadership in a particular field. For entrepreneurs and professionals, this can translate into greater visibility, stronger credibility, and increased opportunities for speaking engagements, consulting, or business growth.

A book also serves as a powerful differentiator. In competitive industries where many professionals offer similar services, authorship creates distinction. When someone writes a book on their subject of expertise, they are no longer simply another professional—they become a recognized voice in their domain. This often allows them to stand apart from competitors and establish a stronger connection with their audience.

Beyond professional benefits, books also leave a legacy. They capture ideas, stories, and experiences that can influence readers long after the author has written them. In that sense, a book becomes both a personal milestone and a lasting contribution.

Recognizing that many people have the desire to write but do not know where to begin, BookMyStory has also developed a number of free tools on its website to guide aspiring authors. These include assessments designed to help individuals discover whether they have the potential to write a book, identify topics worth developing, and even learn how to craft a compelling preface—the first step in beginning the writing journey.

As the publishing industry continues to evolve, one thing remains clear: stories still matter, and books remain one of the most powerful ways to share them. Through BookMyStory Publishing, Rajnish G. Shirsat continues to help individuals transform their ideas into books that not only tell stories but also build influence, credibility, and lasting impact.

Women in Technology: HIC Global Solutions Celebrates Its Team on International Women’s Day

The technology industry continues to evolve rapidly, and women professionals are playing an increasingly important role in shaping its future. Recognizing this contribution, HIC Global Solutions celebrated International Women’s Day 2026 by dedicating the day to appreciating the women who drive the company’s innovation and growth.

The company temporarily paused regular work operations to organize a special outing and appreciation initiative for its women employees. The event aimed to create a meaningful moment of recognition while allowing team members to relax and celebrate together.

A Unique Approach to Corporate Celebrations

Rather than hosting a traditional office event, HIC Global Solutions organized a movie outing for its women employees. The initiative gave participants an opportunity to step away from deadlines and enjoy time with colleagues in a more relaxed environment.

Along with the outing, employees received personalized appreciation notes, flowers, chocolates, and internal recognition messages celebrating their contributions to the organization.

These thoughtful gestures reflected the company’s commitment to creating a supportive workplace culture.

Women Powering the Company’s Growth

Women professionals at HIC Global Solutions contribute across key areas that are essential for delivering technology solutions to clients.

Their work includes responsibilities such as:

Developing software applications

Designing system architectures

Managing client relationships

Leading project delivery

Supporting operational processes

This diverse involvement demonstrates how women play a central role in shaping the company’s success.

Leadership Appreciation

CEO and Co-founder Piyush Singhal highlighted the importance of acknowledging the women who help keep projects running smoothly and contribute innovative ideas.

He noted that many successful solutions delivered by the company are the result of collaboration, leadership, and problem-solving efforts from women across teams.

Taking time to celebrate these contributions reinforces the organization’s culture of respect and recognition.

Employee Feedback

Women employees who participated in the celebration described it as a refreshing break from their daily responsibilities.

The initiative helped strengthen team connections and provided an opportunity for colleagues to celebrate their shared achievements.

For many employees, being appreciated for their ongoing contributions—not just on Women’s Day—made the experience especially meaningful.

Building a More Inclusive Technology Industry

HIC Global Solutions continues to emphasize the importance of diversity and inclusion within its workforce.

The company is committed to creating opportunities that support women professionals through:

Training and skill development

Leadership mentoring

Fair promotion pathways

Inclusive hiring practices

These initiatives aim to increase representation of women in technology and leadership roles within the organization.

Looking Ahead

As technology companies grow and expand globally, building inclusive workplaces becomes increasingly important. By celebrating its women employees and investing in their professional growth, HIC Global Solutions demonstrates how organizations can support talent while strengthening their culture.

The company’s Women’s Day initiative highlights a simple but powerful message: organizations thrive when the people behind their innovation feel valued and supported.

About HIC Global Solutions

HIC Global Solutions is a Salesforce consulting and development firm that delivers enterprise technology solutions, digital transformation strategies, and managed services.

The company also develops AppExchange solutions including Docs Made Easy, Sign Made Easy, and QB Sync Made Easy, helping businesses streamline document management, e-signature processes, and accounting integrations.

From Helping the Homeless to Inspiring a Community: The Story Behind Parramatta’s Citizen of the Year

On any given week in Western Sydney, it is not unusual to see volunteers handing out groceries, food and essential supplies to people doing it tough. At the heart of many of these efforts is community advocate Moses Vedamuthu, whose quiet dedication to helping others has now earned him the title of City of Parramatta’s Citizen of the Year.Presented during the city’s Australia Day celebrations at Parramatta Town Hall, the honour recognises Vedamuthu’s years of service supporting vulnerable members of the community through the organisation he founded, SOHAS Charity (Support Organisation for Homeless and Asylum Seekers).

What began as a simple mission to help those struggling has grown into a wide-reaching community initiative. Over the past six years, SOHAS has been delivering weekly food and grocery support to elders, homeless individuals, refugees, survivors of domestic violence, single parents and international students across six local government areas in Western Sydney, including Parramatta. The organisation has recently extended its work to communities in the Hunter Region, broadening its reach to help even more people in need.

But for Vedamuthu, providing food relief is only one part of the mission. His work has increasingly focused on creating opportunities that allow people to rebuild their lives with dignity and independence.

Through SOHAS initiatives, more than 30 students have received access to free Diploma education, while migrants and refugees have been supported with resume preparation, job training and employment guidance. These efforts have already helped 28 individuals secure jobs, giving them a pathway toward stability and a fresh start.

The charity also plays an active role in raising awareness about homelessness. During National Homelessness Week, Vedamuthu and his volunteers distributed over 100 blankets and sleeping bags to people sleeping rough, offering warmth and comfort during the colder months.

Despite the recognition, Vedamuthu remains focused on the purpose behind his work.

“This is an honour that fills me with pride and purpose,” he said. “I believe being a good citizen means taking responsibility for the wellbeing of our community. Even small acts of kindness can create meaningful change in someone’s life.”

Looking ahead, Vedamuthu hopes to establish a SOHAS Community Hub, which would provide free IT and digital skills training for First Nations students, creating new pathways to education and long-term empowerment.

His efforts have already been acknowledged with several honours, including the NSW Volunteer Team of the Year Award and the Australia Day Community Group Award, reflecting the growing recognition of SOHAS’s impact across New South Wales.

For many who have received support through the organisation, Vedamuthu’s work represents more than charity—it represents compassion, opportunity and hope.

And while the Citizen of the Year award celebrates one individual, Vedamuthu believes the recognition belongs to the volunteers and supporters who share the same belief: that communities grow stronger when people look out for one another.

Sacred School of Business Sets a New Benchmark for Career-Linked Management Education in India

Noida, India – February 2026 As India’s job market continues to evolve toward skill-based hiring and performance-driven roles, Sacred School of Business (SSB) is emerging as a strong example of how professional education can directly translate into employment and long-term career growth. With its flagship Post Graduate Program (PGP) in Sales & Marketing, the institution is redefining how young professionals transition from learning environments into corporate leadership pathways.

Founded in 2019, Sacred School of Business was established with a clear purpose: to close the gap between academic qualifications and real-world employability. The institution was built on the belief that education should not end with a certificate, but with a sustainable career. This philosophy has guided the design of its programs, faculty engagement, industry partnerships, and placement structure.

At the heart of SSB’s success is its six-month PGP in Sales & Marketing, a program designed to make learners job-ready through a blend of classroom learning and real corporate exposure. The program begins with structured training in sales execution, marketing strategy, business communication, and corporate professionalism, followed by a transition into full-time, paid roles with partner companies. This integrated model allows students to earn while they learn, apply concepts in live business settings, and build professional credibility from the early stages of their careers.

Unlike traditional postgraduate programs that defer employability to the end of the academic cycle, SSB embeds placement preparation throughout the learning journey. Students receive continuous guidance in interview readiness, resume positioning, and professional negotiation, ensuring that they are prepared not only to secure roles but to perform and grow within them. Alumni from recent batches are now working across healthcare, FMCG, banking and insurance, IT sales, education, logistics, real estate, automobile, and e-commerce sectors, holding roles in sales leadership, operations, business development, and account management.

Leadership has played a critical role in shaping this outcome-driven model. Founder and CEO Sanjeev Singh has consistently emphasized the importance of aligning education with real hiring needs, focusing on confidence, execution, and professional discipline. Supporting this vision is the institution’s business leadership, including Sudhanshu Shekhar, whose background in sales strategy, planning, and market execution has strengthened industry engagement and employer alignment. Together, the leadership team has positioned Sacred School of Business as a performance-focused institution rather than a theory-led academic center.

Institutional credibility further strengthens this positioning. Sacred School of Business operates as an IIM Bodh Gaya–incubated and government-funded initiative, providing a strong foundation for quality assurance, curriculum relevance, and long-term scalability. This backing has enabled the institute to prioritize outcomes, employer trust, and learner success over short-term enrollment-driven goals.

From its headquarters in Noida, Sacred School of Business continues to expand its corporate partnerships and placement network, responding to the growing demand for professionals who can contribute from day one. As India’s education ecosystem increasingly shifts toward accountability, skill validation, and employment outcomes, SSB’s model offers a practical alternative to conventional management education.

With a clear mission, strong leadership, and a flagship program built around real careers rather than academic abstraction, Sacred School of Business is steadily positioning itself as a trusted platform for developing the next generation of sales and marketing professionals in India.

For more information, visit :- https://www.sacredschoolofbusiness.com/

​Boardrooms to Film Sets: Rajesh Babu K Sooranad Expands Creative Footprint in Malayalam Cinema

Kozhikode: The inspiring journey of Rajesh Babu K Sooranad continues to gain momentum as the multi-talented creative professional strengthens his presence in the Malayalam film industry. Transitioning from a successful career in human resources to cinema, Sooranad is now making his mark as a music director, producer, singer, and filmmaker.

Hailing from Sooranad village in Kerala's Kollam district, his story reflects determination, versatility, and a deep passion for storytelling. Over the years, he has steadily built a reputation for his creative excellence while maintaining a strong foundation in management and leadership.

Strong Portfolio as Music Director

​In a significant achievement, Rajesh Babu K Sooranad has completed work on 20 films as a music director, marking a consistent rise in his musical journey. His compositions are known for their emotional depth, blending traditional Malayalam elements with modern cinematic sound.

​His notable projects include Perfume: Her Fragrance, Anandakalyanam, Binary, and Zha – The Incessant Rain, all of which have contributed to his growing recognition in the industry.

Expanding Role as Film Producer

​Alongside music, Sooranad has also emerged as a proactive film producer. Under his banner, VOC Media Private Limited, he has produced six films, supporting independent cinema and new talent.

​Among these, Perfume: Her Fragrance, Binary, and Zha – The Incessant Rain have already been released and have received attention for both their storytelling and musical quality. Meanwhile, his upcoming films—INI: The Unknown Tomorrow, Better Half, and Ennum: Forever—are currently in the post-production stage, creating anticipation among audiences and industry observers.

Directorial Debut with Ennum: Forever

​In a major milestone, Rajesh Babu K Sooranad is stepping into direction with his first directorial venture, Ennum: Forever. The project holds special significance as he is writing, directing, and producing the film himself.

​This move marks his evolution into a complete filmmaker and highlights his growing influence in the Malayalam cinema landscape.

A Voice Beyond Composition

​Beyond films, Sooranad has also made a strong impression as a singer and independent music creator. He has released 10 music albums, contributing both as composer and vocalist.

​His albums—including A Tribute to Kerala 60, Hridayame, Ponnonam, Ente Keralam, Nammude Kozhikode, Miss You Maveli, Makarachyothi, Sangeetha Samrajya, Karppooradeepam, and Perunnal Nilavu—reflect Kerala's cultural richness and emotional depth, resonating widely with audiences.

Blending Management with Creativity

​What distinguishes Sooranad is his ability to merge his HR expertise with creative execution. His background in HR and competence in Team Management have helped him efficiently coordinate productions and mentor emerging talent.

​Through his projects, he has opened doors for numerous new artists and technicians, reinforcing his reputation as a creator who believes in giving back to the industry.

Recognition and Future Outlook

​With growing recognition, including accolades for music direction and increasing visibility on OTT and theatrical platforms, Sooranad is steadily building a strong creative ecosystem. His upcoming films are expected to further strengthen his position, while his continued work in independent music keeps him connected to grassroots audiences.

A Modern Multi-Talent

​Rajesh Babu K Sooranad's journey exemplifies how passion and discipline can lead to success across multiple domains. From HR professional to filmmaker, his evolution reflects the changing face of Indian cinema.

​As Malayalam cinema continues to expand globally, his growing body of work positions him as one of the promising multi-faceted talents to watch in the coming years.

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Top SEO Services Company in Thrissur, Kerala| Click Crafters Technology

Businesses today require more than an online presence because they must establish their visibility and credibility while generating leads with consistency. The most effective method to achieve this goal has become Search Engine Optimization (SEO). The professional SEO service market experiences continuous growth because businesses in Kerala increasingly adopt digital platforms.Click Crafters Technology successfully maintains its position in the changing marketplace as a developing brand that provides customers with dependable digital services.Shaiju Mon K T established Click Crafters Technology ( ISO 9001:2015 certified ) in Thrissur with the goal of helping businesses create strong digital identities through their specialized digital services. The company provides SEO services together with Meta Ads and WordPress website development to existing customers who want to find the best Kerala SEO services company to support their business needs.

The Rising Importance of SEO in Kerala’s Business Landscape

The state of Kerala has experienced substantial growth through its development of internet-based enterprises and startup companies and various service providers. Every business from local shops to service-based companies and e-commerce brands aims to achieve first-page Google results. This is where SEO plays a crucial role.

Search Engine Optimization enables websites to achieve higher ranking positions on search engines which results in improved business discovery by potential customers. The team at Click Crafters Technology develops SEO solutions that achieve practical results while maintaining compliance with current search engine standards.

Their SEO services have been developed to achieve three primary objectives which include:

● Google ranking improvement

● Website traffic growth through organic methods

● Acquisition of high-quality business leads

● Increased brand recognition

● Achievement of sustainable digital expansion

The company functions as the leading option for businesses that seek the best SEO services in Kerala India.

Comprehensive SEO Services for Business Growth

Click Crafters Technology provides complete SEO services which they customize for various business sectors. Their approach begins with understanding the client’s business, target audience, and competition.

Their key SEO services include:

● Keyword Research: The process of finding valuable keywords which customers use to conduct their searches

● On-Page SEO: The process of enhancing website content through better meta tags and headings and structural optimization

● Technical SEO: The process of enhancing website performance through better speed and mobile usability and increased crawlability

● Off-Page SEO: The process of creating high-quality backlinks which boost a website's domain authority

● Local SEO: The service helps businesses achieve better rankings in local search results and on Google Maps

● Content Strategy: The development of SEO-optimized content which attracts and keeps users interested

The company provides clients with sustainable search engine rankings through techniques which drive consistent traffic development.

WordPress Website Development – Building the Foundation

A strong SEO strategy begins with a website that has been developed through proper website development. Click Crafters Technology specializes in WordPress website development, creating websites that are not only visually appealing but also optimized for search engines.

Their WordPress services include:

● Business website development

● E-commerce website creation

● SEO-friendly website design

● Mobile responsive layouts

● Fast loading websites

● Custom website solutions

A properly designed website improves user experience, reduces bounce rates, and supports better SEO performance. This integration of website development and SEO provides clients with a strong digital foundation.

Meta Ads – Boosting Reach Through Paid Campaigns

Businesses achieve fast visibility through paid advertising, while SEO delivers results that last over extended periods. Click Crafters Technology provides businesses with Meta Ads services that include Facebook and Instagram advertising to help them reach their desired audience without delay.

Their Meta Ads services include:

● Campaign planning and setup

● Audience targeting and segmentation

● Creative ad design

● Lead generation campaigns

● Website traffic campaigns

● Performance monitoring and optimization

Businesses can achieve immediate growth through Meta Ads while developing their brand identity and obtaining new customers through SEO.

A Complete Digital Growth Partner

Click Crafters Technology provides comprehensive digital solutions which serve as its main competitive advantage. Businesses do not have to depend on multiple agencies for different services. The company provides all services from website development to SEO and advertising through its unified service model.

Their integrated services include:

● WordPress website development

● Search Engine Optimization

● Facebook and Instagram Ads

● Website redesign and maintenance

● Digital marketing strategy

The unified system produces enhanced coordination which results in better outcomes and creates a smooth experience for all clients.

Supporting Businesses Across Kerala

Click Crafters Technology has been working with different types of clients which include both startups and small businesses as well as established companies. The company develops personalized solutions which are tailored to meet the specific needs of each client.

Digital marketing has become essential for Kerala businesses as they recognize its value. SEO enables their appearance in search results when customers search for their services. A professional website establishes trustworthiness while social media advertising enables businesses to reach a wider audience.

Click Crafters Technology uses these elements to help businesses achieve the following goals:

● Increase their online visibility

● Generate new business inquiries and potential customers

● Establish their brand as trustworthy

● Improve their ability to compete in the marketplace

Vision for the Future

Click Crafters Technology, led by Shaiju Mon K T, plans to expand its services to establish itself as one of Kerala's most trustworthy digital marketing companies. The company maintains its ongoing commitment to investigate contemporary developments in SEO and website development and digital advertising.

The company exists to help all businesses succeed in online marketing through its mission which delivers accessible and effective digital marketing solutions. The company exists to help all businesses succeed in online marketing through its mission which delivers accessible and effective digital marketing solutions.

Conclusion

Businesses achieve online success through their ability to establish online visibility. SEO serves three key functions because it produces organic website traffic while establishing customer trust and driving business development for extended periods. The combination of a business website which functions properly together with its advertising system delivers exceptional outcomes.

The Top SEO Services Company in Kerala India search continues for businesses which makes Click Crafters Technology the best choice because it provides dependable results through its SEO and WordPress website development and Meta Ads services.

Click Crafters Technology establishes digital presence for businesses in Kerala through its dedication to quality which results in customer satisfaction. The company helps businesses achieve online sustainable growth through its digital services.

For more details: Visit Click Crafters Technology

Ph No: 8891925986

Address: 21/811, Kadicheeni Complex, 1 Floor, Trunk Rd, North Chalakudy, Chalakudy, Kerala 680307

Finding your Voice in B2B-Lessons that shape Modern Marketing by Rohan J. Tonde, published by BookMyStory

Storytelling in B2B: The Most Powerful Way to Rise Above the Sea of Sameness

In the world of business-to-business communication, data has long been considered the backbone of decision-making. Reports, analytics, and metrics dominate conversations, shaping strategies across industries. However, as markets evolve and attention spans shrink, a new truth is emerging—data informs, but storytelling persuades.

This shift is explored in Finding Your Voice in B2B by Rohan J. Tonde, where storytelling is presented not as a creative add-on, but as a strategic necessity.

At the heart of this argument lies a powerful observation—the rise of the “B2B Sea of Sameness.” In today’s environment, organisations often rely on similar data sets, comparable insights, and nearly identical messaging. As a result, communication becomes repetitive, predictable, and easy to ignore.

This is where storytelling becomes a differentiator.

Storytelling in B2B is not about dramatization; it is about context and connection. It transforms information into narratives that are relatable, memorable, and meaningful. While numbers may highlight trends, stories explain the journey behind those numbers—the challenges, decisions, and outcomes.

Rohan Tonde emphasizes that in a “Sea of Sameness,” facts alone rarely stand out. It is the story around those facts that captures attention and builds trust.

One of the key strengths of storytelling is its ability to simplify complexity. In modern B2B environments, products and solutions are often sophisticated, making them difficult to communicate effectively. Stories act as bridges, helping audiences understand without overwhelming them.

The book also highlights storytelling as a leadership capability. Leaders who can articulate vision through stories are better equipped to inspire teams, align stakeholders, and drive change. In uncertain environments, where data may not provide all answers, stories offer direction and meaning.

Another important dimension is differentiation. In competitive markets where offerings are similar, storytelling helps create a unique identity. It brings human experience into business conversations, making interactions more engaging and impactful.

However, the book cautions against superficial storytelling. Authenticity remains critical. Stories must be grounded in real experiences and genuine insights. Without this foundation, storytelling risks becoming another layer of noise in the “Sea of Sameness.”

As digital platforms expand and content becomes more abundant, the ability to communicate meaningfully is becoming a core business skill. Storytelling enables professionals to connect beyond transactions and build lasting relationships.

Finding Your Voice in B2B ultimately positions storytelling as the bridge between data and influence. In a world where everyone has access to information, those who can craft meaningful narratives will stand apart.

Because in the “B2B Sea of Sameness,” it is not the loudest voice that wins—it is the one that resonates.

LorryMama Focuses on App-Based Logistics to Simplify Transport Across India

LorryMama, a logistics startup, has launched its mobile app with a clear goal. It wants to make it easier for manufacturers to find verified trucks and for truck owners to find reliable loads without unnecessary delays.The platform is built to solve a common problem. Many businesses still depend on calls, agents, and informal networks to move goods. This often leads to delays, unclear pricing, and limited visibility. LorryMama is trying to simplify that process through a single app.

Built to Solve a Daily Problem

Transport is not something businesses deal with once in a while. It is part of daily operations. When trucks are not available on time, it affects delivery schedules and costs. LorryMama focuses on this gap. It gives manufacturers a direct way to search for trucks by entering pickup and drop locations. At the same time, truck owners can use the same platform to find loads that match their routes. The goal is simple. Reduce waiting time and make the process more predictable.

Helping Manufacturers Find Verified Trucks

For manufacturers and distributors, one of the biggest concerns is finding reliable transport. Delays or wrong bookings can disrupt the entire supply chain. LorryMama addresses this by working with verified transporters. The platform uses KYC and GST checks to confirm transporter details. This helps businesses book trucks with more confidence. Instead of depending on multiple sources, users can check available options in one place and move ahead faster.

Helping Truck Owners Find Verified Loads

Truck owners and drivers face a different problem. After completing a delivery, they often struggle to find return loads. This leads to empty runs, which increase costs and reduce earnings. LorryMama helps solve this by listing available loads on the platform. Truck owners can search based on their route and choose what works for them. This makes it easier to keep trucks moving and avoid unnecessary idle time.

Simple App, Clear Process

The app is designed to be easy to use. Users can search for loads or trucks, compare options, and take action without going through long steps. There is no need for repeated calls or follow-ups. The information is available in one place, which saves time and effort. The platform also supports multiple Indian languages, making it easier for users across different regions to use it comfortably.

No Commission and No Hidden Costs

LorryMama follows a clear pricing approach. There is no commission charged for using the app, and there are no hidden fees. This is important because unexpected charges are common in traditional logistics setups. By keeping pricing simple, the platform aims to build trust with its users.

Support When It’s Needed

Even with a digital platform, support remains important. Users can reach out through phone or WhatsApp if they need help. Logistics often involves real-time decisions. Quick support can make a difference when something needs to be resolved immediately.

A Startup with a Clear Focus

LorryMama is still in its early stage. It is not trying to position itself as a large network right away. The focus is on building a system that works well for daily use. The founders started the company with a simple idea. Make logistics easier to manage for both sides, the people who need trucks and the people who operate them. A spokesperson for the company said, “We started LorryMama to solve a real problem. Manufacturers need reliable trucks, and truck owners need reliable loads. Our app is built to connect both in a simple and practical way.”

Looking Ahead

The company plans to improve the app and expand its reach step by step. The focus will remain on making the platform more useful and reliable for everyday transport needs. As more businesses look for faster and clearer ways to manage logistics, solutions like LorryMama aim to offer a better alternative to traditional methods. For manufacturers and truck owners looking for a simpler way to handle transport, the app is now available for download.

Media Contact:

LorryMama Team

https://play.google.com/store/apps/details?id=com.lorrymama

https://www.facebook.com/lorrymamaindia/

https://www.instagram.com/lorrymamaindia/

3,628 Reasons Why MentorLeap Is India’s Most Exciting New Learning Platform

On launch day alone, 3,628 professionals joined MentorLeap’s Free Personality Development Programme — a number that speaks louder than any marketing campaign about the hunger for genuine, accessible professional growth in India.New Delhi, India • March 2026 •  www.mentorleap.co

Numbers rarely tell the whole story in professional development. But 3,628 is a number worth pausing on. That is how many professionals showed up — voluntarily, on a single day — to MentorLeap’s Free Personality Development Programme on 15 March 2026, the platform’s official launch date.

For MentorLeap, India’s newest AI-powered professional development platform, it was not just a launch metric. It was a verdict. A clear, collective signal from the Indian professional community that the demand for structured, accessible, high-quality personal and professional development is not just real — it is urgent.

Why the Free PD Programme Matters

The Free Personality Development Programme was not a promotional tactic. It was a founding statement. MentorLeap was built on the belief that access to transformative learning should not be a function of financial privilege. High-quality professional development — the kind that genuinely changes how people communicate, lead and are perceived — has historically been available only to those who could afford it.

MentorLeap chose to begin its journey by giving. Not with a discount, or a free trial, or a watered-down sampler — but with a full, structured programme that gave participants real, measurable outcomes: improved self-expression, greater professional confidence and the foundational skills to show up differently in their careers.

“We started with giving because that is what we believe in. Talent is everywhere. Opportunity is not. MentorLeap exists to change that.” — Mridu Bhandari, Founder, MentorLeap

What Participants Took Away

The response from the 3,628 launch day participants was immediate and consistent. Across the board, attendees reported tangible improvements in three critical areas: clarity of thought and expression, confidence in professional communication settings and a renewed sense of how to position and present themselves in competitive environments.

These are not incidental outcomes. They are the direct result of a programme built around the MISHA framework — MentorLeap’s Intelligent AI-powered Mentor and the five-part leadership philosophy that underpins everything the platform delivers.

The Full MentorLeap Ecosystem

The Free Personality Development Programme is just the entry point into a comprehensive learning ecosystem that MentorLeap has built to support professionals at every stage of their growth journey:

Live Bootcamps, Masterclasses & Cohorts

Intensive live programmes including the flagship Speak with Impact Bootcamp on 28–29 March 2026 — 10 seats available at no cost.

Executive Coaching

One-on-one coaching with Mridu Bhandari and the MentorLeap team for senior professionals and leaders.

Recorded Courses & Digital Resources

Digital cheatsheets, audio tips and video modules structured around the MISHA framework for on-demand, self-paced learning.

MentorLeap Studio

A creative content hub for thought leadership, personal brand building, speaker training and media presence development.

Corporate Training

Bespoke online and offline programmes that bring the MentorLeap methodology in-house for teams, departments and entire organisations.

MISHA AI Platform

24/7 personalised AI mentorship with adaptive learning journeys, real-time feedback and structured growth support.

What Comes Next

The 3,628 professionals who showed up on launch day were the beginning. MentorLeap is building towards a future where no talented professional in India is held back by a lack of access to the communication skills, leadership presence and personal brand clarity that make careers.

With a flagship bootcamp already generating significant demand, a growing library of on-demand resources and MISHA evolving with every learner interaction, MentorLeap is not just another platform in the professional development space. It is a movement — one that started on 15 March 2026 and is only just getting started.

Connect with MentorLeap

www.mentorleap.co

Live Bootcamps • Executive Coaching • Corporate Training • Recorded Courses • MISHA AI • MentorLeap Studio

Next Bootcamp: 28–29 March • Speak with Impact • Live Online • mentorleap.co/events

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From IT Professional to Global E-commerce Founder: How Mahesh Chada Built PushMyCart to Deliver Authentic Indian Products to Millions Living Abr

Every successful business begins with a story driven by passion, purpose, and the desire to solve a real problem. The journey of PushMyCart is one such story, inspired by the vision of its founder, Mahesh Chada, whose deep connection to Indian culture and traditions led him to create a platform that now serves millions of Indians living far from home.

Before becoming an entrepreneur, Mahesh was building a successful career in the United States in the Information Technology industry. Academically strong and professionally accomplished, he is also a Chartered Accountant (CA). With expertise in finance and technology, he had a stable and promising career abroad.

Despite his professional success, Mahesh remained deeply connected to his roots. Born into a South Indian family, he grew up surrounded by Indian traditions, religious rituals, traditional food, and strong cultural values. These influences remained an important part of his identity even after he moved overseas.

Living in the United States gave him global exposure and professional growth, but it also made him realize a challenge faced by many Indians living abroad. Being away from India often meant being away from the everyday products that define Indian culture and lifestyle.

While living in the U.S., Mahesh noticed that many Indians struggled to find authentic Indian products. Traditional sweets, regional foods, pooja items, and everyday essentials were either unavailable or extremely expensive in local markets.

For many members of the Indian diaspora, finding authentic Indian products often meant depending on limited Indian stores or asking family members traveling from India to carry items for them.

Mahesh realized that millions of Indians living abroad were missing small yet meaningful pieces of home — food that reminded them of festivals, traditional items used during pooja, and products that carried memories of their culture.

This observation planted the seed of an idea that would eventually change his career path.

Mahesh believed that distance should never prevent people from staying connected to their roots. He envisioned creating a platform that would make authentic Indian products easily accessible to Indians living across the world, especially those in the United States.

Turning this vision into reality required courage. Despite having a secure and well-paying job in the IT industry, Mahesh made the bold decision to step away from his career and pursue entrepreneurship.

With determination and a clear mission, he founded PushMyCart.com, an online platform designed to deliver authentic Indian products to customers living abroad.

The mission behind PushMyCart was simple but powerful — to make Indian products accessible to people living outside India at reasonable prices.

Like many startups, PushMyCart began with a focused idea. Mahesh understood that food often holds the strongest emotional connection to one’s homeland. He started by offering traditional Indian food products, particularly items loved by South Indian communities.

One of the early products introduced on the platform was Ariselu, a traditional South Indian sweet enjoyed during festivals and family celebrations.

For many Indians living in the United States, seeing such authentic products available online brought a sense of joy and nostalgia. PushMyCart soon became a bridge connecting India with Indians living thousands of miles away.

Customers could once again enjoy the flavors of their childhood and celebrate festivals the way they did back home.

Mahesh understood that building a successful e-commerce platform required more than just selling products. Trust was equally important.

From the beginning, PushMyCart focused on providing authentic products sourced directly from India, offering fair pricing for international customers, ensuring reliable delivery services, and maintaining a strong customer-first approach.

As customers discovered the platform, word about PushMyCart began spreading across Indian communities in the United States. Families shared the platform with friends, and communities recommended it during festivals and gatherings.

Gradually, PushMyCart began gaining popularity and expanding its customer base.

Over time, the platform proudly served more than one million customers, helping Indians around the world stay connected to their culture even while living far from home.

As the platform gained trust and recognition, Mahesh expanded the product range. He realized that food was only one aspect of Indian life abroad.

Many customers were also searching for traditional pooja items and spiritual products used in Hindu rituals. To meet this demand, PushMyCart introduced silver products commonly used during religious ceremonies and festivals.

This expansion made the platform even more valuable for the Indian diaspora. Customers could now find not only their favorite foods but also sacred items needed for their spiritual practices.

With increasing support from customers, PushMyCart continued to grow and diversify. Over the years, the platform expanded into multiple categories including Indian food brands, traditional clothing, Ayurvedic and wellness products, and several innovative Indian items.

Each new category was carefully selected to maintain authenticity and quality.

Mahesh’s long-term vision was to make PushMyCart a one-stop destination for Indian products for customers living anywhere in the world.

Unlike many businesses that focus purely on profits, PushMyCart was built on a deeper emotional mission. Mahesh understood the feeling of living far from home and the happiness that comes from finding something that reminds you of your culture and traditions.

This emotional connection became the foundation of PushMyCart’s philosophy.

The company’s slogan reflects this purpose perfectly:

“Don’t Miss Anything from India.”

For Mahesh and his team, this slogan represents more than marketing. It reflects their commitment to ensuring that Indians living abroad never feel disconnected from their roots.

Today, PushMyCart continues to grow as a trusted platform delivering Indian products to customers around the world.

Mahesh Chada’s journey — from working in the IT industry to building a global e-commerce brand — highlights the power of vision, courage, and cultural pride.

His story demonstrates that sometimes the most impactful business ideas come from personal experiences and a genuine desire to help others.

PushMyCart has become more than just an online marketplace. It has become a bridge connecting people to their homeland, their traditions, and the memories that make India special.

And as long as there are Indians living far from home who miss the flavors, traditions, and products of their country, PushMyCart will continue its mission — ensuring that no one ever has to miss anything from India.

From Stories to Authority: Why Writing a Book Matters in Today’s Knowledge Economy

In a world overflowing with content, few mediums still carry the credibility, depth, and lasting influence of a book. While blogs, videos, and social media posts may capture attention momentarily, a book remains one of the most powerful ways to establish authority, share knowledge, and leave a meaningful impact. For professionals, entrepreneurs, and thought leaders, writing a book has evolved beyond a creative pursuit—it has become a strategic tool for personal and professional growth.

Few people understand this transformation better than Rajnish G. Shirsat, a publishing professional with over three decades of experience in the print and publishing industry. Having worked across global markets including India, Africa, Australia, Europe, the United States, and the United Kingdom, Shirsat has witnessed firsthand how books have continued to shape ideas, influence industries, and build reputations.

Over the years, his career has taken him across some of the world’s most prominent publishing events, including the London Book Fair, Frankfurt Buchmesse, BookExpo America, and the Bologna Children’s Book Fair. His exposure also extends to emerging publishing markets through book fairs and industry interactions in Kenya, Ghana, South Africa, and Nigeria. These experiences have allowed him to observe how publishing technologies have evolved—from traditional print production to digital publishing, global distribution, and eBook ecosystems.

Today, Shirsat channels this global experience through BookMyStory Publishing, a young but rapidly growing publishing house dedicated to helping individuals transform their ideas and experiences into professionally published books. Built on years of industry expertise and driven by a passionate team, BookMyStory provides end-to-end publishing services including manuscript formatting, editing, cover design, publishing, and distribution. Books published through the platform are made available across major marketplaces such as Amazon, Flipkart, Kindle, and even physical bookstores, with global visibility.

What makes BookMyStory particularly unique is the diversity of authors it serves. The platform works with corporate leaders from HR and marketing, CEOs, entrepreneurs from the SME sector, business coaches, consultants, trainers, and professionals from various industries who wish to share their insights with a wider audience. At the same time, the publishing house also welcomes storytellers, poets, and creative writers across genres including fiction, non-fiction, biographies, and self-help.

But why has writing a book become such a powerful tool in today’s professional landscape?

According to Shirsat, a book does something no other medium can—it creates curiosity while simultaneously building credibility. When someone publishes a book, it immediately elevates their perception in the eyes of readers, clients, and professional peers. A book positions the author as someone who has not only knowledge but also the clarity and discipline to organize and present that knowledge meaningfully.

In many ways, a book becomes a personal brand statement. It signals expertise, communicates values, and demonstrates thought leadership in a particular field. For entrepreneurs and professionals, this can translate into greater visibility, stronger credibility, and increased opportunities for speaking engagements, consulting, or business growth.

A book also serves as a powerful differentiator. In competitive industries where many professionals offer similar services, authorship creates distinction. When someone writes a book on their subject of expertise, they are no longer simply another professional—they become a recognized voice in their domain. This often allows them to stand apart from competitors and establish a stronger connection with their audience.

Beyond professional benefits, books also leave a legacy. They capture ideas, stories, and experiences that can influence readers long after the author has written them. In that sense, a book becomes both a personal milestone and a lasting contribution.

Recognizing that many people have the desire to write but do not know where to begin, BookMyStory has also developed a number of free tools on its website to guide aspiring authors. These include assessments designed to help individuals discover whether they have the potential to write a book, identify topics worth developing, and even learn how to craft a compelling preface—the first step in beginning the writing journey.

As the publishing industry continues to evolve, one thing remains clear: stories still matter, and books remain one of the most powerful ways to share them. Through BookMyStory Publishing, Rajnish G. Shirsat continues to help individuals transform their ideas into books that not only tell stories but also build influence, credibility, and lasting impact.

Women in Technology: HIC Global Solutions Celebrates Its Team on International Women’s Day

The technology industry continues to evolve rapidly, and women professionals are playing an increasingly important role in shaping its future. Recognizing this contribution, HIC Global Solutions celebrated International Women’s Day 2026 by dedicating the day to appreciating the women who drive the company’s innovation and growth.

The company temporarily paused regular work operations to organize a special outing and appreciation initiative for its women employees. The event aimed to create a meaningful moment of recognition while allowing team members to relax and celebrate together.

A Unique Approach to Corporate Celebrations

Rather than hosting a traditional office event, HIC Global Solutions organized a movie outing for its women employees. The initiative gave participants an opportunity to step away from deadlines and enjoy time with colleagues in a more relaxed environment.

Along with the outing, employees received personalized appreciation notes, flowers, chocolates, and internal recognition messages celebrating their contributions to the organization.

These thoughtful gestures reflected the company’s commitment to creating a supportive workplace culture.

Women Powering the Company’s Growth

Women professionals at HIC Global Solutions contribute across key areas that are essential for delivering technology solutions to clients.

Their work includes responsibilities such as:

Developing software applications

Designing system architectures

Managing client relationships

Leading project delivery

Supporting operational processes

This diverse involvement demonstrates how women play a central role in shaping the company’s success.

Leadership Appreciation

CEO and Co-founder Piyush Singhal highlighted the importance of acknowledging the women who help keep projects running smoothly and contribute innovative ideas.

He noted that many successful solutions delivered by the company are the result of collaboration, leadership, and problem-solving efforts from women across teams.

Taking time to celebrate these contributions reinforces the organization’s culture of respect and recognition.

Employee Feedback

Women employees who participated in the celebration described it as a refreshing break from their daily responsibilities.

The initiative helped strengthen team connections and provided an opportunity for colleagues to celebrate their shared achievements.

For many employees, being appreciated for their ongoing contributions—not just on Women’s Day—made the experience especially meaningful.

Building a More Inclusive Technology Industry

HIC Global Solutions continues to emphasize the importance of diversity and inclusion within its workforce.

The company is committed to creating opportunities that support women professionals through:

Training and skill development

Leadership mentoring

Fair promotion pathways

Inclusive hiring practices

These initiatives aim to increase representation of women in technology and leadership roles within the organization.

Looking Ahead

As technology companies grow and expand globally, building inclusive workplaces becomes increasingly important. By celebrating its women employees and investing in their professional growth, HIC Global Solutions demonstrates how organizations can support talent while strengthening their culture.

The company’s Women’s Day initiative highlights a simple but powerful message: organizations thrive when the people behind their innovation feel valued and supported.

About HIC Global Solutions

HIC Global Solutions is a Salesforce consulting and development firm that delivers enterprise technology solutions, digital transformation strategies, and managed services.

The company also develops AppExchange solutions including Docs Made Easy, Sign Made Easy, and QB Sync Made Easy, helping businesses streamline document management, e-signature processes, and accounting integrations.

From Helping the Homeless to Inspiring a Community: The Story Behind Parramatta’s Citizen of the Year

On any given week in Western Sydney, it is not unusual to see volunteers handing out groceries, food and essential supplies to people doing it tough. At the heart of many of these efforts is community advocate Moses Vedamuthu, whose quiet dedication to helping others has now earned him the title of City of Parramatta’s Citizen of the Year.Presented during the city’s Australia Day celebrations at Parramatta Town Hall, the honour recognises Vedamuthu’s years of service supporting vulnerable members of the community through the organisation he founded, SOHAS Charity (Support Organisation for Homeless and Asylum Seekers).

What began as a simple mission to help those struggling has grown into a wide-reaching community initiative. Over the past six years, SOHAS has been delivering weekly food and grocery support to elders, homeless individuals, refugees, survivors of domestic violence, single parents and international students across six local government areas in Western Sydney, including Parramatta. The organisation has recently extended its work to communities in the Hunter Region, broadening its reach to help even more people in need.

But for Vedamuthu, providing food relief is only one part of the mission. His work has increasingly focused on creating opportunities that allow people to rebuild their lives with dignity and independence.

Through SOHAS initiatives, more than 30 students have received access to free Diploma education, while migrants and refugees have been supported with resume preparation, job training and employment guidance. These efforts have already helped 28 individuals secure jobs, giving them a pathway toward stability and a fresh start.

The charity also plays an active role in raising awareness about homelessness. During National Homelessness Week, Vedamuthu and his volunteers distributed over 100 blankets and sleeping bags to people sleeping rough, offering warmth and comfort during the colder months.

Despite the recognition, Vedamuthu remains focused on the purpose behind his work.

“This is an honour that fills me with pride and purpose,” he said. “I believe being a good citizen means taking responsibility for the wellbeing of our community. Even small acts of kindness can create meaningful change in someone’s life.”

Looking ahead, Vedamuthu hopes to establish a SOHAS Community Hub, which would provide free IT and digital skills training for First Nations students, creating new pathways to education and long-term empowerment.

His efforts have already been acknowledged with several honours, including the NSW Volunteer Team of the Year Award and the Australia Day Community Group Award, reflecting the growing recognition of SOHAS’s impact across New South Wales.

For many who have received support through the organisation, Vedamuthu’s work represents more than charity—it represents compassion, opportunity and hope.

And while the Citizen of the Year award celebrates one individual, Vedamuthu believes the recognition belongs to the volunteers and supporters who share the same belief: that communities grow stronger when people look out for one another.

Sacred School of Business Sets a New Benchmark for Career-Linked Management Education in India

Noida, India – February 2026 As India’s job market continues to evolve toward skill-based hiring and performance-driven roles, Sacred School of Business (SSB) is emerging as a strong example of how professional education can directly translate into employment and long-term career growth. With its flagship Post Graduate Program (PGP) in Sales & Marketing, the institution is redefining how young professionals transition from learning environments into corporate leadership pathways.

Founded in 2019, Sacred School of Business was established with a clear purpose: to close the gap between academic qualifications and real-world employability. The institution was built on the belief that education should not end with a certificate, but with a sustainable career. This philosophy has guided the design of its programs, faculty engagement, industry partnerships, and placement structure.

At the heart of SSB’s success is its six-month PGP in Sales & Marketing, a program designed to make learners job-ready through a blend of classroom learning and real corporate exposure. The program begins with structured training in sales execution, marketing strategy, business communication, and corporate professionalism, followed by a transition into full-time, paid roles with partner companies. This integrated model allows students to earn while they learn, apply concepts in live business settings, and build professional credibility from the early stages of their careers.

Unlike traditional postgraduate programs that defer employability to the end of the academic cycle, SSB embeds placement preparation throughout the learning journey. Students receive continuous guidance in interview readiness, resume positioning, and professional negotiation, ensuring that they are prepared not only to secure roles but to perform and grow within them. Alumni from recent batches are now working across healthcare, FMCG, banking and insurance, IT sales, education, logistics, real estate, automobile, and e-commerce sectors, holding roles in sales leadership, operations, business development, and account management.

Leadership has played a critical role in shaping this outcome-driven model. Founder and CEO Sanjeev Singh has consistently emphasized the importance of aligning education with real hiring needs, focusing on confidence, execution, and professional discipline. Supporting this vision is the institution’s business leadership, including Sudhanshu Shekhar, whose background in sales strategy, planning, and market execution has strengthened industry engagement and employer alignment. Together, the leadership team has positioned Sacred School of Business as a performance-focused institution rather than a theory-led academic center.

Institutional credibility further strengthens this positioning. Sacred School of Business operates as an IIM Bodh Gaya–incubated and government-funded initiative, providing a strong foundation for quality assurance, curriculum relevance, and long-term scalability. This backing has enabled the institute to prioritize outcomes, employer trust, and learner success over short-term enrollment-driven goals.

From its headquarters in Noida, Sacred School of Business continues to expand its corporate partnerships and placement network, responding to the growing demand for professionals who can contribute from day one. As India’s education ecosystem increasingly shifts toward accountability, skill validation, and employment outcomes, SSB’s model offers a practical alternative to conventional management education.

With a clear mission, strong leadership, and a flagship program built around real careers rather than academic abstraction, Sacred School of Business is steadily positioning itself as a trusted platform for developing the next generation of sales and marketing professionals in India.

For more information, visit :- https://www.sacredschoolofbusiness.com/