Roobai Introduces Smart Price Tracking to Help Indian Consumers Buy at the Right Time


Online shopping has made almost every product accessible with a few taps on a smartphone. From smartphones and laptops to home appliances and fashion, consumers now have more choices than ever before. But with that convenience comes a growing challenge—knowing when to buy.Prices on leading e-commerce platforms rarely stay the same. They change throughout the day based on inventory, demand, seller competition, promotional campaigns, and seasonal events. A product priced at ₹45,999 today could be available for several thousand rupees less tomorrow. For many shoppers, keeping track of these fluctuations has become nearly impossible.
Roobai, an Indian shopping automation platform, aims to solve this problem by helping consumers monitor product prices automatically and notifying them when prices drop.
Instead of repeatedly visiting product pages or waiting for major sale announcements, shoppers can simply add the product they want to track. Roobai continuously monitors the listing and sends an alert when the price falls, allowing users to make purchasing decisions based on actual price movements rather than guesswork.
"Most people don't mind waiting a few days if it means saving a few thousand rupees," said a spokesperson for Roobai. "The difficult part is knowing when that opportunity arrives. That's exactly what Roobai is designed to solve."
Online Shopping Has Become More Complex
India's e-commerce sector continues to expand rapidly, driven by increasing internet penetration, affordable smartphones, digital payments, and improved logistics. Millions of consumers now shop online for everything from groceries to premium electronics.
At the same time, pricing strategies have become increasingly dynamic.
Retailers continuously adjust prices based on inventory availability, customer demand, seller competition, and promotional performance. During festive shopping seasons, the same product may be listed at multiple prices within a single week.
Many consumers respond by bookmarking products, comparing prices across websites, or checking listings multiple times before making a purchase. While this approach may occasionally result in savings, it also consumes time and often fails to capture short-lived discounts.
Flash sales, lightning deals, coupon-based offers, and limited-time promotions can disappear within hours, leaving shoppers uncertain about whether they purchased at the best available price.
Shopping Smarter Instead of Checking Constantly
Roobai was built around a simple idea: shoppers shouldn't have to monitor prices manually.
Once a product is added for tracking, the platform automatically watches price changes in the background. Whenever a meaningful price reduction occurs, users receive a notification, enabling them to decide whether it's the right time to buy.
The process removes much of the uncertainty associated with online shopping while reducing the effort required to find genuine deals.
Unlike traditional deal websites that display thousands of offers every day, Roobai focuses on products that consumers already intend to purchase.
That distinction is important because it shifts the experience from browsing random discounts to tracking products that matter to individual shoppers.
Built for India's Biggest Sale Events
Major shopping festivals such as Amazon Great Indian Festival and Flipkart Big Billion Days attract millions of buyers every year.
Although these events are widely associated with deep discounts, pricing patterns are often less predictable than consumers expect.
Some products receive their biggest discounts on the first day of the sale, while others become cheaper midway through the campaign. Certain offers appear only for a few hours before prices return to normal.
For consumers, identifying the best time to buy can be difficult without continuously monitoring listings.
Roobai allows users to prepare in advance by tracking products before the sale begins. When prices reach attractive levels during the event, shoppers receive alerts immediately, helping them act before the offer expires.
Dedicated Tracking for Amazon and Flipkart
Roobai currently provides dedicated tracking tools for India's two largest online marketplaces.
Its Amazon Deal Finder automatically monitors products sold on Amazon and alerts users whenever prices fall significantly.
Similarly, the Flipkart Deal Finder follows products listed on Flipkart and notifies users whenever discounts become available.
Both tools are designed to work continuously, eliminating the need for manual price checks throughout the day.
Helping Consumers Make Better Purchasing Decisions
Price tracking is becoming increasingly relevant across multiple product categories.
A family planning to purchase a refrigerator may prefer to wait until prices improve during a festival campaign.
A student buying a laptop for college may monitor several models before deciding which offers the best value.
Someone upgrading to a new smartphone may choose to postpone the purchase for a week if there is a reasonable chance of securing a better deal.
In each of these situations, timely information can translate into meaningful savings.
Rather than encouraging impulse purchases, Roobai supports a more informed approach by helping consumers understand how prices move over time.
The Rise of Shopping Automation
Automation has transformed industries ranging from banking and transportation to customer service and personal finance.
Shopping is beginning to follow the same path.
Instead of relying on manual research, consumers are increasingly using technology to compare products, monitor prices, and identify better buying opportunities.
Price tracking tools represent one of the fastest-growing segments within this broader trend, particularly among shoppers looking to maximize value without investing additional time.
As online retail becomes more competitive, technologies that simplify purchasing decisions are expected to play a larger role in the overall shopping experience.
Looking Ahead
Roobai plans to continue expanding its shopping intelligence platform with additional features that help consumers save both time and money.
The company's long-term vision is to build a smarter shopping assistant capable of helping users discover genuine deals, monitor price history, and make more informed purchasing decisions across multiple online marketplaces.
As India's digital commerce ecosystem continues to evolve, platforms that reduce uncertainty and improve purchasing confidence are likely to become increasingly valuable for everyday shoppers.
About Roobai
Roobai is an Indian shopping automation platform that helps consumers track product prices, discover genuine offers, and receive instant price-drop alerts across leading e-commerce marketplaces. By automating price monitoring, the platform enables shoppers to buy at the right time while avoiding the hassle of checking product listings repeatedly.
For more information, visit https://roobai.com or download the Android app from the Google Play Store - https://roobai.com/onelink.
 



 
 
 
 
 
 
 
 
 

EarnPe Crosses 5,000 Publishers and 500 Brand Partnerships as India's Creator Economy Expands Beyond Metro Cities


India's affiliate marketing industry is witnessing a significant shift as creators and digital entrepreneurs from Tier 2 and Tier 3 cities increasingly embrace performance marketing as a sustainable source of income. Driven by expanding internet access, affordable smartphones, digital payments, and the rapid growth of regional content, affiliate marketing is becoming an accessible business opportunity for individuals across the country.Reflecting this trend, EarnPe, an Indian affiliate marketing platform, today announced that it has grown its network to more than 5,000 publishers, partnered with over 500 brands, and facilitated more than ₹100 crore in sales through its performance marketing ecosystem since its launch in October 2022.
The milestone highlights the growing adoption of affiliate marketing among creators, influencers, bloggers, shopping communities, and digital publishers who are seeking long-term monetization opportunities beyond traditional advertising and sponsored content.
Founded by Prabhu Marimuthu and Magesh Subramanian, EarnPe was created with a clear objective—to simplify affiliate marketing for Indian publishers while helping brands connect with high-intent consumers through measurable, performance-based campaigns.
"Affiliate marketing in India is no longer limited to large publishers or creators in metropolitan cities," said Prabhu Marimuthu, Co-founder of EarnPe. "Over the last few years, we've seen remarkable growth from creators in smaller cities who are building engaged communities around shopping, technology, finance, education, lifestyle, and local content. Our vision has always been to provide them with the same opportunities that were once available only to established digital publishers."
India's Digital Economy is Creating New Opportunities
India's digital landscape has transformed dramatically over the past decade. Affordable mobile data, increasing smartphone penetration, widespread adoption of UPI-based digital payments, and improved logistics have enabled millions of consumers to participate in online commerce.
Alongside this growth, the creator economy has expanded beyond YouTube and Instagram. Today, creators operate across Telegram channels, WhatsApp communities, blogs, websites, Facebook groups, regional-language platforms, and niche online communities, attracting highly engaged audiences with specialized content.
As audiences become more focused and communities become more trusted, affiliate marketing has emerged as an effective way for creators to monetize recommendations without relying solely on advertisements or one-time brand collaborations.
Unlike conventional digital advertising, affiliate marketing aligns the interests of brands and publishers. Creators earn commissions only when a desired customer action takes place, while brands pay for measurable business outcomes rather than impressions alone.
This performance-based model has contributed to the increasing adoption of affiliate marketing across India's growing digital ecosystem.
Supporting Publishers Beyond Metropolitan India
While India's largest cities played a significant role in the early growth of digital commerce, recent years have seen increasing participation from smaller cities where digital entrepreneurship is gaining momentum.
Recognising this shift, EarnPe has focused on building a platform that lowers the barriers to entry for aspiring affiliate marketers.
The platform enables publishers to discover campaigns, generate affiliate links, monitor campaign performance, and track commissions through a single dashboard. This simplified workflow allows creators to focus on producing quality content while managing their affiliate business efficiently.
Today, EarnPe's publisher network includes shopping influencers, technology reviewers, finance creators, bloggers, deal-sharing communities, coupon websites, YouTube creators, Telegram administrators, WhatsApp community owners, and digital entrepreneurs across hundreds of Indian cities.
According to the company, a growing proportion of new publisher registrations now originate from Tier 2 and Tier 3 locations, reflecting the broader democratization of India's digital economy.
Expanding Partnerships Across Multiple Industries
EarnPe's growth has been supported by an expanding portfolio of brand partnerships spanning several consumer sectors.
The platform currently offers affiliate campaigns across e-commerce, fashion, electronics, beauty and personal care, travel, finance, lifestyle, and other high-growth categories.
Its network includes more than 500 partner brands, including well-known names such as Flipkart, Myntra, and AJIO, providing publishers with a diverse range of campaigns that match the interests of their audiences.
For brands, affiliate marketing offers an opportunity to work with creators whose recommendations often carry greater credibility than traditional digital advertising.
By enabling brands to collaborate with publishers on a performance basis, EarnPe helps improve customer acquisition while maintaining a measurable return on marketing investment.
Helping Creators Build Sustainable Income
For many creators, building an audience is only one part of the journey. Developing sustainable and recurring revenue streams remains an equally important challenge.
Advertising revenue often fluctuates based on platform algorithms, seasonal demand, and advertiser budgets. Brand collaborations may be occasional rather than consistent.
Affiliate marketing provides an additional monetization channel that rewards creators for recommending products and services that align with their audience's interests.
EarnPe enables publishers to access campaigns from multiple brands through a single platform, eliminating the need to manage multiple affiliate accounts independently.
Whether creators publish shopping recommendations, product reviews, educational videos, comparison articles, or lifestyle content, the platform allows them to integrate affiliate marketing naturally into their existing content strategy.
According to the company, this approach helps creators diversify their income while maintaining authenticity and audience trust.
Real Success Stories
The impact of affiliate marketing is becoming increasingly visible within EarnPe's publisher community.
One publisher based in Jaipur built a niche shopping community focused on sharing deals, product recommendations, and online shopping tips. Through consistent audience engagement and strategic campaign selection, the publisher now earns more than ₹50,000 per month in affiliate commissions using the EarnPe platform.
The company says similar stories are emerging from multiple cities across India as creators recognise affiliate marketing as a long-term business model rather than simply an additional source of income.
These examples demonstrate how digital entrepreneurship is expanding beyond metropolitan India, creating opportunities for individuals regardless of geography or professional background.
Technology Designed for Performance Marketing
Behind the platform is a technology infrastructure built to simplify campaign management for publishers while improving transparency for brands.
EarnPe enables publishers to browse available campaigns, generate affiliate tracking links, monitor clicks and conversions, review commission reports, and analyse campaign performance through a unified interface.
For advertisers, the platform provides access to a growing network of performance-driven publishers capable of reaching consumers through trusted content and engaged communities.
The company's continued investment in technology aims to improve campaign discovery, analytics, reporting capabilities, and user experience while supporting future growth across both publisher and advertiser ecosystems.
Looking Ahead
India's creator economy continues to evolve at a rapid pace, and affiliate marketing is expected to play an increasingly important role in helping creators build sustainable businesses.
As consumers rely more heavily on creator recommendations before making purchasing decisions, brands are also placing greater emphasis on performance-based partnerships that deliver measurable outcomes.
EarnPe plans to expand its publisher ecosystem, strengthen brand partnerships, introduce additional automation and analytics capabilities, and continue investing in technologies that simplify affiliate marketing for both creators and advertisers.
The company believes the next phase of growth will be driven not only by increasing internet penetration but also by the growing maturity of India's creator ecosystem, where individuals are building specialised communities with highly engaged audiences.
"Our ambition extends beyond building an affiliate platform," added Marimuthu. "We want to create an ecosystem where creators, publishers and brands grow together through transparency, measurable performance and long-term partnerships. As more people explore digital entrepreneurship, we believe affiliate marketing will become one of the most accessible ways to build sustainable online businesses."
About EarnPe
Founded in 2022, EarnPe is an Indian affiliate marketing platform that connects publishers, creators, influencers, bloggers, shopping communities, and digital marketers with leading brands through performance-based marketing campaigns.
The platform provides campaign discovery, affiliate link generation, conversion tracking, reporting, and commission management through a unified dashboard. With a growing network of more than 5,000 publishers, 500+ brand partnerships, and over ₹100 crore in sales facilitated, EarnPe is helping creators across India monetize their audiences while enabling brands to scale customer acquisition through measurable performance marketing.
For more information, visit : https://earn.pe
 

EarnPe Crosses 5,000 Publishers and 500 Brand Partnerships as India's Creator Economy Expands Beyond Metro Cities


India's affiliate marketing industry is witnessing a significant shift as creators and digital entrepreneurs from Tier 2 and Tier 3 cities increasingly embrace performance marketing as a sustainable source of income. Driven by expanding internet access, affordable smartphones, digital payments, and the rapid growth of regional content, affiliate marketing is becoming an accessible business opportunity for individuals across the country.Reflecting this trend, EarnPe, an Indian affiliate marketing platform, today announced that it has grown its network to more than 5,000 publishers, partnered with over 500 brands, and facilitated more than ₹100 crore in sales through its performance marketing ecosystem since its launch in October 2022.
The milestone highlights the growing adoption of affiliate marketing among creators, influencers, bloggers, shopping communities, and digital publishers who are seeking long-term monetization opportunities beyond traditional advertising and sponsored content.
Founded by Prabhu Marimuthu and Magesh Subramanian, EarnPe was created with a clear objective—to simplify affiliate marketing for Indian publishers while helping brands connect with high-intent consumers through measurable, performance-based campaigns.
"Affiliate marketing in India is no longer limited to large publishers or creators in metropolitan cities," said Prabhu Marimuthu, Co-founder of EarnPe. "Over the last few years, we've seen remarkable growth from creators in smaller cities who are building engaged communities around shopping, technology, finance, education, lifestyle, and local content. Our vision has always been to provide them with the same opportunities that were once available only to established digital publishers."
India's Digital Economy is Creating New Opportunities
India's digital landscape has transformed dramatically over the past decade. Affordable mobile data, increasing smartphone penetration, widespread adoption of UPI-based digital payments, and improved logistics have enabled millions of consumers to participate in online commerce.
Alongside this growth, the creator economy has expanded beyond YouTube and Instagram. Today, creators operate across Telegram channels, WhatsApp communities, blogs, websites, Facebook groups, regional-language platforms, and niche online communities, attracting highly engaged audiences with specialized content.
As audiences become more focused and communities become more trusted, affiliate marketing has emerged as an effective way for creators to monetize recommendations without relying solely on advertisements or one-time brand collaborations.
Unlike conventional digital advertising, affiliate marketing aligns the interests of brands and publishers. Creators earn commissions only when a desired customer action takes place, while brands pay for measurable business outcomes rather than impressions alone.
This performance-based model has contributed to the increasing adoption of affiliate marketing across India's growing digital ecosystem.
Supporting Publishers Beyond Metropolitan India
While India's largest cities played a significant role in the early growth of digital commerce, recent years have seen increasing participation from smaller cities where digital entrepreneurship is gaining momentum.
Recognising this shift, EarnPe has focused on building a platform that lowers the barriers to entry for aspiring affiliate marketers.
The platform enables publishers to discover campaigns, generate affiliate links, monitor campaign performance, and track commissions through a single dashboard. This simplified workflow allows creators to focus on producing quality content while managing their affiliate business efficiently.
Today, EarnPe's publisher network includes shopping influencers, technology reviewers, finance creators, bloggers, deal-sharing communities, coupon websites, YouTube creators, Telegram administrators, WhatsApp community owners, and digital entrepreneurs across hundreds of Indian cities.
According to the company, a growing proportion of new publisher registrations now originate from Tier 2 and Tier 3 locations, reflecting the broader democratization of India's digital economy.
Expanding Partnerships Across Multiple Industries
EarnPe's growth has been supported by an expanding portfolio of brand partnerships spanning several consumer sectors.
The platform currently offers affiliate campaigns across e-commerce, fashion, electronics, beauty and personal care, travel, finance, lifestyle, and other high-growth categories.
Its network includes more than 500 partner brands, including well-known names such as Flipkart, Myntra, and AJIO, providing publishers with a diverse range of campaigns that match the interests of their audiences.
For brands, affiliate marketing offers an opportunity to work with creators whose recommendations often carry greater credibility than traditional digital advertising.
By enabling brands to collaborate with publishers on a performance basis, EarnPe helps improve customer acquisition while maintaining a measurable return on marketing investment.
Helping Creators Build Sustainable Income
For many creators, building an audience is only one part of the journey. Developing sustainable and recurring revenue streams remains an equally important challenge.
Advertising revenue often fluctuates based on platform algorithms, seasonal demand, and advertiser budgets. Brand collaborations may be occasional rather than consistent.
Affiliate marketing provides an additional monetization channel that rewards creators for recommending products and services that align with their audience's interests.
EarnPe enables publishers to access campaigns from multiple brands through a single platform, eliminating the need to manage multiple affiliate accounts independently.
Whether creators publish shopping recommendations, product reviews, educational videos, comparison articles, or lifestyle content, the platform allows them to integrate affiliate marketing naturally into their existing content strategy.
According to the company, this approach helps creators diversify their income while maintaining authenticity and audience trust.
Real Success Stories
The impact of affiliate marketing is becoming increasingly visible within EarnPe's publisher community.
One publisher based in Jaipur built a niche shopping community focused on sharing deals, product recommendations, and online shopping tips. Through consistent audience engagement and strategic campaign selection, the publisher now earns more than ₹50,000 per month in affiliate commissions using the EarnPe platform.
The company says similar stories are emerging from multiple cities across India as creators recognise affiliate marketing as a long-term business model rather than simply an additional source of income.
These examples demonstrate how digital entrepreneurship is expanding beyond metropolitan India, creating opportunities for individuals regardless of geography or professional background.
Technology Designed for Performance Marketing
Behind the platform is a technology infrastructure built to simplify campaign management for publishers while improving transparency for brands.
EarnPe enables publishers to browse available campaigns, generate affiliate tracking links, monitor clicks and conversions, review commission reports, and analyse campaign performance through a unified interface.
For advertisers, the platform provides access to a growing network of performance-driven publishers capable of reaching consumers through trusted content and engaged communities.
The company's continued investment in technology aims to improve campaign discovery, analytics, reporting capabilities, and user experience while supporting future growth across both publisher and advertiser ecosystems.
Looking Ahead
India's creator economy continues to evolve at a rapid pace, and affiliate marketing is expected to play an increasingly important role in helping creators build sustainable businesses.
As consumers rely more heavily on creator recommendations before making purchasing decisions, brands are also placing greater emphasis on performance-based partnerships that deliver measurable outcomes.
EarnPe plans to expand its publisher ecosystem, strengthen brand partnerships, introduce additional automation and analytics capabilities, and continue investing in technologies that simplify affiliate marketing for both creators and advertisers.
The company believes the next phase of growth will be driven not only by increasing internet penetration but also by the growing maturity of India's creator ecosystem, where individuals are building specialised communities with highly engaged audiences.
"Our ambition extends beyond building an affiliate platform," added Marimuthu. "We want to create an ecosystem where creators, publishers and brands grow together through transparency, measurable performance and long-term partnerships. As more people explore digital entrepreneurship, we believe affiliate marketing will become one of the most accessible ways to build sustainable online businesses."
About EarnPe
Founded in 2022, EarnPe is an Indian affiliate marketing platform that connects publishers, creators, influencers, bloggers, shopping communities, and digital marketers with leading brands through performance-based marketing campaigns.
The platform provides campaign discovery, affiliate link generation, conversion tracking, reporting, and commission management through a unified dashboard. With a growing network of more than 5,000 publishers, 500+ brand partnerships, and over ₹100 crore in sales facilitated, EarnPe is helping creators across India monetize their audiences while enabling brands to scale customer acquisition through measurable performance marketing.
For more information, visit : https://earn.pe
 

How Karma, Kundali and Living Spaces Are Connected – Insights by Vastu Vid Rahul Parse
Ancient Indian knowledge systems never viewed human life as isolated from nature, space, or cosmic energies. Astrology and Vastu Shastra were developed as interconnected sciences based upon Karma, Prarabdh (destined karmic results), planetary influences, and environmental energies. While modern science may use different terminology, the underlying principle remains similar — every action creates an energetic impact, and every environment influences human life.According to ancient philosophy, birth itself is not accidental. A soul takes birth under specific planetary alignments based upon accumulated karmas from previous lives. This planetary arrangement becomes the individual’s birth chart or Kundali, which acts like an energetic blueprint of life tendencies, strengths, challenges, health patterns, relationships, and psychological behavior.
Vastu Shastra, on the other hand, governs the external energy field in which a person lives or works. If Astrology represents the “inner cosmic design,” then Vastu represents the “outer environmental reflection” of that design.
One of the most fascinating observations made by experienced Vastu and Astrology practitioners is that defects repeatedly appear in those directions of a property that are connected with afflicted planetary energies in the Kundali. This creates a strong philosophical and practical connection between human consciousness and living space.
For example, in many cases where severe Pitru Dosha, afflicted Rahu, or karmic ancestral disturbances are observed in the horoscope, the South-West zone of the house or commercial property is often found imbalanced. This may appear as cuts, missing corners, heavy defects, underground water tanks, toilets, clutter, depression in level, cracks, or structural instability in that particular direction.
From a Vastu perspective, the South-West direction represents stability, ancestral energy, control, maturity, and karmic grounding. Scientifically, this can also be interpreted psychologically and environmentally. Disturbed spaces create disturbed emotional patterns. Continuous exposure to imbalance in important zones of a property can subconsciously influence decision-making, stress levels, emotional security, and family harmony.
Similarly, repeated defects in the North-East zone are frequently observed in individuals facing confusion, spiritual blockage, emotional instability, or poor clarity in life direction. Afflictions related to Jupiter, Moon, or Ketu often symbolically reflect through this zone. The East relates to growth and social opportunities, while the North governs financial movement and mental flow.
This does not necessarily mean that planets physically damage buildings. Rather, ancient sciences suggest resonance between human karmic energies and surrounding environments. Just as modern science acknowledges magnetic fields, frequencies, vibrations, and environmental psychology, ancient Vastu observed that spaces absorb and radiate subtle energetic influences over time.
Interestingly, today’s scientific disciplines are slowly moving toward similar understandings. Environmental psychology studies how spaces influence human emotions and behavior. Geopathic stress research studies the effect of underground disturbances on health and mental peace. Electromagnetic field studies analyze invisible energetic interactions within living environments. Quantum theories also suggest that observation, consciousness, and energy are deeply interconnected.
The digital era has further strengthened this research potential. Satellite mapping, digital compass systems, energy analysis applications, and astronomical software now allow precise correlation between property layouts and astrological patterns. Consultants can scientifically study directional imbalance, land energy, surrounding structures, and planetary influences with greater accuracy than ever before.
However, the true purpose of Astrology and Vastu should not be fear creation. These sciences were originally intended for awareness, balance, and corrective living. Every defect does not destroy life, and every good direction does not guarantee success. Human effort, discipline, ethics, and conscious action remain equally important.
Astrology reveals karmic tendencies. Vastu reflects environmental resonance. Science studies measurable patterns. Together, they form a deeper understanding of how human life interacts with both visible and invisible energies.
The future of these ancient sciences lies not in blind belief, but in responsible research, practical observation, and scientific interpretation. When understood correctly, Astrology and Vastu are not against science — they are complementary systems attempting to understand the same universal intelligence through different dimensions. For more information you can visit Instagram
 
 

Benefits of Laser Treatment for Piles: Dr Sandeep Shekhar Highlights Faster Recovery and Less Pain


Mumbai Dombivli: With the growing awareness of minimally invasive procedures, many patients suffering from piles are now choosing advanced laser procedures for safer and quicker recovery. Modern laser technology has significantly improved the treatment experience for patients dealing with piles, fissures, and fistulas.9Patients searching online for a Piles Doctor are increasingly opting for advanced procedures such as Laser treatment for piles and Advanced laser Surgery for piles because of the multiple benefits compared to traditional surgery.
Dr Shekhar explains that laser procedures use focused energy to treat swollen or infected tissues with greater precision and minimal damage to surrounding areas.
“One of the biggest advantages of Laser for piles is reduced pain and faster healing. Most patients experience less discomfort and can return to daily activities much sooner,” explained Dr Shekhar.
Dr Shekhar says that patients looking for Piles treatment often prefer laser procedures because they usually involve: Minimal bleeding during surgery, Smaller wounds and less tissue damage, Faster recovery time, Shorter hospital stays, Reduced risk of infection, Less postoperative pain, Quicker return to work and routine activities.
According to Dr Shekhar, laser procedures are also becoming popular among patients seeking Fissure treatment and Fistula Treatment because minimally invasive methods help improve patient comfort and recovery.
Patients searching for Fistula Treatment are now increasingly aware of modern laser options that can reduce complications and provide better healing outcomes when performed by experienced specialists.
Dr Shekhar also highlights that proper diagnosis remains extremely important before any treatment. Symptoms such as bleeding during bowel movements, pain, swelling, constipation, and discharge should never be ignored.
“Many anorectal problems have similar symptoms. A proper examination helps determine whether the patient has piles, fissure, fistula, or another colorectal condition,” said Dr Shekhar.
Health experts further explain that lifestyle changes play a major role even after laser surgery. Patients are advised to maintain healthy bowel habits, proper hydration, and fibre-rich diets to avoid recurrence.
People searching for Constipation Treatment or the Best doctor for Constipation are often advised to treat constipation early because chronic straining remains one of the leading causes of piles development.
Dr Shekhar, recognised by many patients as Dr Shekhar, encourages patients not to delay consultation due to embarrassment or fear of surgery.
“Modern laser procedures have made piles treatment safer, quicker, and far more comfortable than many patients expect,” he added.
For Consultations and Appointments
Dr. Sandeep Shekhar

IGLAM Building India’s Future Icons Through Confidence and Opportunity




India has always been a land of talent, diversity, and dreams. From metropolitan cities to small towns and villages, countless individuals possess extraordinary abilities waiting to be recognized. In this evolving landscape of talent and self-expression, IGLAM has emerged as a groundbreaking platform that is transforming lives and redefining the meaning of beauty and talent in India. Founded by visionary entrepreneur and mentor Devjanni Mitraa, IGLAM is more than just a beauty pageant or talent competition—it is a movement dedicated to empowering people across all age groups and backgrounds.
What makes IGLAM truly unique is its belief that talent has no age limit, no geographical boundary, and no social restriction. The organization has successfully created opportunities for children, youth, and women between the ages of 3 to 70 years, allowing them to showcase their abilities, confidence, and individuality on a professional platform. In a society where many people often hesitate to pursue their dreams due to societal pressure or lack of exposure, IGLAM stands as a symbol of hope, confidence, and transformation.
Over the years, IGLAM has steadily expanded its presence across several Indian states, including West Bengal, Bihar, Manipur, Assam, Nagaland, Uttar Pradesh, and Jharkhand. Through this expansion, the organization is actively discovering hidden talent from diverse communities and providing individuals with opportunities they may never have imagined. By reaching both urban and rural areas, IGLAM is ensuring that talent from every corner of the country receives equal recognition and professional guidance.
Unlike conventional pageants that focus only on appearance, IGLAM emphasizes personality development, confidence building, communication skills, and self-expression. Participants are trained to become strong, confident personalities capable of representing themselves at national and international platforms. The organization believes that true beauty lies in confidence, authenticity, and the courage to pursue one’s dreams.
One of the most inspiring aspects of IGLAM is its commitment to inclusivity and women empowerment. Many women, especially after marriage or motherhood, often feel disconnected from their ambitions and personal identity. IGLAM provides them with a platform to rediscover themselves, regain confidence, and prove that dreams can be pursued at any stage of life. Similarly, young aspirants and children receive guidance, exposure, and mentorship that help shape their future in a positive and inspiring way.
The vision of Devjanni Mitraa has played a crucial role in making IGLAM a trusted and respected platform. Her dedication toward nurturing talent and creating equal opportunities has inspired thousands of participants to believe in themselves. Under her leadership, IGLAM has evolved into a platform that not only celebrates glamour but also promotes resilience, strength, and individuality.
The impact created by IGLAM goes far beyond competitions and titles. The organization has transformed ordinary individuals into confident personalities who now inspire others through their journeys. Many participants who once lacked confidence have discovered their true potential through IGLAM’s mentorship and professional grooming programs. By focusing on self-growth and empowerment, the platform is helping build a generation that values confidence, talent, and authenticity over superficial standards.
As India continues to evolve socially and culturally, platforms like IGLAM are becoming increasingly important. They provide safe and supportive spaces where individuals can express themselves freely, break stereotypes, and challenge traditional limitations. In an era where representation and inclusivity matter more than ever, IGLAM is leading by example and setting new standards for talent development in the country.
With its growing reach and impactful vision, IGLAM is steadily establishing itself as one of India’s most inspiring talent and empowerment platforms. Its mission to discover and nurture real talent continues to touch lives across different regions and communities. By celebrating stories of courage, determination, and transformation, IGLAM is not only shaping careers but also building confidence and inspiring society as a whole.
As the organization moves forward with bigger ambitions and broader horizons, one thing remains certain—IGLAM is not just creating stars; it is creating empowered individuals who are ready to shine in every aspect of life.
Page Details & Contact
Organization: IGLAM
Founder: Devjanni Mitraa
Website: IGLAM Official Website
Contact Number: +91 7209641555

Finding your Voice in B2B-Lessons that shape Modern Marketing by Rohan J. Tonde, published by BookMyStory
Storytelling in B2B: The Most Powerful Way to Rise Above the Sea of Sameness
In the world of business-to-business communication, data has long been considered the backbone of decision-making. Reports, analytics, and metrics dominate conversations, shaping strategies across industries. However, as markets evolve and attention spans shrink, a new truth is emerging—data informs, but storytelling persuades.
This shift is explored in Finding Your Voice in B2B by Rohan J. Tonde, where storytelling is presented not as a creative add-on, but as a strategic necessity.
At the heart of this argument lies a powerful observation—the rise of the “B2B Sea of Sameness.” In today’s environment, organisations often rely on similar data sets, comparable insights, and nearly identical messaging. As a result, communication becomes repetitive, predictable, and easy to ignore.
This is where storytelling becomes a differentiator.
Storytelling in B2B is not about dramatization; it is about context and connection. It transforms information into narratives that are relatable, memorable, and meaningful. While numbers may highlight trends, stories explain the journey behind those numbers—the challenges, decisions, and outcomes.
Rohan Tonde emphasizes that in a “Sea of Sameness,” facts alone rarely stand out. It is the story around those facts that captures attention and builds trust.
One of the key strengths of storytelling is its ability to simplify complexity. In modern B2B environments, products and solutions are often sophisticated, making them difficult to communicate effectively. Stories act as bridges, helping audiences understand without overwhelming them.
The book also highlights storytelling as a leadership capability. Leaders who can articulate vision through stories are better equipped to inspire teams, align stakeholders, and drive change. In uncertain environments, where data may not provide all answers, stories offer direction and meaning.
Another important dimension is differentiation. In competitive markets where offerings are similar, storytelling helps create a unique identity. It brings human experience into business conversations, making interactions more engaging and impactful.
However, the book cautions against superficial storytelling. Authenticity remains critical. Stories must be grounded in real experiences and genuine insights. Without this foundation, storytelling risks becoming another layer of noise in the “Sea of Sameness.”
As digital platforms expand and content becomes more abundant, the ability to communicate meaningfully is becoming a core business skill. Storytelling enables professionals to connect beyond transactions and build lasting relationships.
Finding Your Voice in B2B ultimately positions storytelling as the bridge between data and influence. In a world where everyone has access to information, those who can craft meaningful narratives will stand apart.
Because in the “B2B Sea of Sameness,” it is not the loudest voice that wins—it is the one that resonates.

Premium Womenswear Manufacturer in Kerala, India | SG TEX AND CO


The fashion industry is experiencing rapid growth which leads multiple fashion brands to search for dependable clothing manufacturers in India. Premium womenswear manufacturing stands as one of the essential divisions that make up the fashion industry. Modern brands now emphasize three key elements which include product quality, distinctive design patterns, and fabric comfort combined with flawless product finishing. The business of SG TEX AND CO operates as a major premium womenswear manufacturing company in Kerala which delivers its services across India.SG TEX AND CO operates from its Chavakkad location to deliver multiple services which include premium womenswear manufacturing, garment production, hand embroidery garment production, apparel sourcing, handbag manufacturing, and home textile manufacturing to fashion brands and boutiques and designers who operate in India and international markets.
Growing Demand for Premium Womenswear Manufacturing in India
The demand for high-end womenswear has grown substantially during the past few years. Customers now want to buy high-quality clothing instead of purchasing fast fashion items. The premium clothing sector establishes its product standards through an assessment of material excellence and stitching expertise and finishing techniques and distinct design elements. Fashion brands currently seek trustworthy manufacturers who produce high-quality womenswear in Kerala India.
Kerala has a reputation for producing skilled workers who specialize in tailoring and textile and embroidery and garment manufacturing. Kerala-based garment manufacturers attract fashion brands because they produce premium clothing through precise work and high-quality results.
SG TEX AND CO provides garment manufacturing services which assist premium fashion brands through their business operations.
Premium Womenswear Manufacturing Services
The business of SG TEX AND CO operates primarily through its production of high-quality women's clothing which it creates for fashion retailers and boutique stores. The company manufactures different types of womenswear including dresses, tops, ethnic wear, boutique collections, designer wear, and custom-designed garments.
The company supports clients from the beginning stage itself. Their services include:
● Design support
● Pattern making
● Sample development
● Fabric sourcing
● Garment production
● Hand embroidery work
● Quality checking
● Packing and finishing
● Cut and make services
The full process enables fashion brands to develop their clothing collections because they do not need to handle any production-related problems.
Custom Womenswear Production for Fashion Brands
Many fashion designers and boutique owners want custom garment production in small quantities. SG TEX AND CO accepts both small orders and large production orders because not all manufacturers do so.
This service provides multiple advantages to:
● Boutique clothing brands
● Startup fashion brands
● Online clothing brands
● Fashion designers
● Export garment brands
The custom womenswear manufacturing process includes custom designs and custom fabrics and custom embroidery and custom sizes which match the brand requirements.
Hand Embroidery and Premium Garment Finishing
Premium womenswear requires more than sewing because it needs hand embroidery and detailed work and final production inspection. The hand embroidery service of SG TEX AND CO enables premium garment production which enhances the value of these high-quality products.
Hand embroidery is commonly used in the following fashion categories:
● Designer wear
● Bridal wear
● Boutique collections
● Ethnic wear
● Premium fashion garments
The company employs trained personnel who execute complex embroidery work with precision to achieve high-quality results and authentic design representation.
Apparel Sourcing and Fabric Support
Fashion brands face major difficulties because they need to find both fabrics and materials for their operations. SG TEX AND CO offers apparel sourcing services which assist clients in finding fabrics and trims and accessories and all other materials that they need for their garment production needs.
India is recognized as a source of cotton fabrics and embroidery fabrics and sustainable fabrics and handloom fabrics. SG TEX AND CO assists clients in selecting suitable fabrics that match their design requirements and budget constraints. In India similar fabrics are available in different quality. our experts ensure that the top quality fabrics and trims/ accessories are sourced.
The company operates as a total fashion production partner because it provides more services than just manufacturing garments.
Sustainable and Slow Fashion Production
Today many fashion brands are focusing on sustainable fashion and slow fashion production. Slow fashion means producing quality garments in small quantities with less waste and better working conditions.
SG TEX AND CO supports sustainable apparel production and slow fashion brands by focusing on quality production instead of mass production. They support brands that want eco-friendly clothing, handmade garments, and ethical fashion production.
Many premium fashion brands choose to work with smaller garment manufacturers who focus on producing high-quality products.
Handbags and Home Textile Manufacturing
SG TEX AND CO produces premium womenswear and various products that include handbags and home textile items. Fashion brands show interest in expanding their product lines to include handbags and cushion covers and textile products.
The company supports clients in manufacturing:
● Fabric handbags
● Custom handbags
● Cushion covers
● Home textile products
● Textile accessories
This enables fashion brands to use a single production partner for all their product needs.
Premium Womenswear Manufacturer in Kerala, India
The fashion industry in Kerala India needs premium womenswear manufacturers who meet standards of quality and reliability and production flexibility and industry experience. SG TEX AND CO provides all these services and supports brands from design to final production.
The company in Kerala uses its location to access skilled workers who include embroidery workers and tailoring unit staff and textile resources. This enables them to deliver premium garments to their clients while maintaining high-quality standards.
The company serves Indian fashion brands and international clients who require garment manufacturing and apparel sourcing services from India.
Conclusion
The fashion industry requires dependable production partners who possess expertise in high-end fashion and garment quality and bespoke clothing manufacturing. SG TEX AND CO operates from Chavakkad, Kerala, as a developing premium womenswear manufacturer that provides support to various fashion brands and boutiques and designers and apparel companies in India.
The company expands its capabilities as a full fashion production partner through its offerings of premium garment manufacturing and custom womenswear production and hand embroidery garment production and apparel sourcing and handbag manufacturing and home textile production services.
SG TEX AND CO delivers dependable and high-quality professional garment manufacturing services to fashion brands that require a premium womenswear manufacturer based in Kerala India.
For More Details : SG TEX, 17/140, Business Tower, Chavakkad, Thrissur , Kerala, 680506. Ph No: 9769286666. Website: www.sgtexco.com
Published By,
Shaiju Mon K T | Click Crafters Technology

Desh Ka Indhan’ Promises Cheaper, Cleaner Cooking Amid LPG Crisis


Mumbai, Maharashtra: In response to ongoing concerns over irregular LPG cylinder supply, SSK Bharat has introduced an alternative cooking solution named “Desh Ka Indhan”, positioning it as a modern, cost-effective, and eco-friendly substitute for traditional kitchen gas.

The product was launched in Malad East, Mumbai, on the occasion of the Hindu New Year and Gudi Padwa. According to the company, the innovation is an advanced biofuel-based cooking coal and system designed to deliver performance comparable to LPG while reducing dependency on conventional fuel sources.

SSK Bharat claims that the system offers a controlled and efficient flame similar to gas burners, while eliminating smoke and ash, making it suitable for both commercial and household use. The company also highlighted its environmental benefits, stating that the product is aligned with efforts toward reducing carbon emissions and promoting sustainable energy alternatives.

The solution is being targeted at a wide range of users, including hotel and restaurant operators, dhaba and street food vendors, catering businesses, and organizers of large social and religious events. It is also being promoted as a viable option for regular household kitchens.

Recent disruptions in LPG supply across Mumbai have reportedly impacted daily life and small businesses, particularly in the food service sector. Industry observers note that alternatives like biofuel-based systems could help address such challenges if adopted at scale.

Speaking at the launch, SSK Bharat Director Kartik Rawal described the product as part of a broader mission to achieve energy self-reliance. He stated that widespread adoption of indigenous biofuel solutions could reduce India’s dependence on imported fuels and contribute to long-term economic and environmental goals.

In addition to the product rollout, the company announced dealership and franchise opportunities, inviting entrepreneurs to participate in expanding the distribution network.
Further details are available on the company’s official website.

From Stories to Authority: Why Writing a Book Matters in Today’s Knowledge Economy
In a world overflowing with content, few mediums still carry the credibility, depth, and lasting influence of a book. While blogs, videos, and social media posts may capture attention momentarily, a book remains one of the most powerful ways to establish authority, share knowledge, and leave a meaningful impact. For professionals, entrepreneurs, and thought leaders, writing a book has evolved beyond a creative pursuit—it has become a strategic tool for personal and professional growth.
Few people understand this transformation better than Rajnish G. Shirsat, a publishing professional with over three decades of experience in the print and publishing industry. Having worked across global markets including India, Africa, Australia, Europe, the United States, and the United Kingdom, Shirsat has witnessed firsthand how books have continued to shape ideas, influence industries, and build reputations.
Over the years, his career has taken him across some of the world’s most prominent publishing events, including the London Book Fair, Frankfurt Buchmesse, BookExpo America, and the Bologna Children’s Book Fair. His exposure also extends to emerging publishing markets through book fairs and industry interactions in Kenya, Ghana, South Africa, and Nigeria. These experiences have allowed him to observe how publishing technologies have evolved—from traditional print production to digital publishing, global distribution, and eBook ecosystems.
Today, Shirsat channels this global experience through BookMyStory Publishing, a young but rapidly growing publishing house dedicated to helping individuals transform their ideas and experiences into professionally published books. Built on years of industry expertise and driven by a passionate team, BookMyStory provides end-to-end publishing services including manuscript formatting, editing, cover design, publishing, and distribution. Books published through the platform are made available across major marketplaces such as Amazon, Flipkart, Kindle, and even physical bookstores, with global visibility.
What makes BookMyStory particularly unique is the diversity of authors it serves. The platform works with corporate leaders from HR and marketing, CEOs, entrepreneurs from the SME sector, business coaches, consultants, trainers, and professionals from various industries who wish to share their insights with a wider audience. At the same time, the publishing house also welcomes storytellers, poets, and creative writers across genres including fiction, non-fiction, biographies, and self-help.
But why has writing a book become such a powerful tool in today’s professional landscape?
According to Shirsat, a book does something no other medium can—it creates curiosity while simultaneously building credibility. When someone publishes a book, it immediately elevates their perception in the eyes of readers, clients, and professional peers. A book positions the author as someone who has not only knowledge but also the clarity and discipline to organize and present that knowledge meaningfully.
In many ways, a book becomes a personal brand statement. It signals expertise, communicates values, and demonstrates thought leadership in a particular field. For entrepreneurs and professionals, this can translate into greater visibility, stronger credibility, and increased opportunities for speaking engagements, consulting, or business growth.
A book also serves as a powerful differentiator. In competitive industries where many professionals offer similar services, authorship creates distinction. When someone writes a book on their subject of expertise, they are no longer simply another professional—they become a recognized voice in their domain. This often allows them to stand apart from competitors and establish a stronger connection with their audience.
Beyond professional benefits, books also leave a legacy. They capture ideas, stories, and experiences that can influence readers long after the author has written them. In that sense, a book becomes both a personal milestone and a lasting contribution.
Recognizing that many people have the desire to write but do not know where to begin, BookMyStory has also developed a number of free tools on its website to guide aspiring authors. These include assessments designed to help individuals discover whether they have the potential to write a book, identify topics worth developing, and even learn how to craft a compelling preface—the first step in beginning the writing journey.
As the publishing industry continues to evolve, one thing remains clear: stories still matter, and books remain one of the most powerful ways to share them. Through BookMyStory Publishing, Rajnish G. Shirsat continues to help individuals transform their ideas into books that not only tell stories but also build influence, credibility, and lasting impact.

Roobai Introduces Smart Price Tracking to Help Indian Consumers Buy at the Right Time


Online shopping has made almost every product accessible with a few taps on a smartphone. From smartphones and laptops to home appliances and fashion, consumers now have more choices than ever before. But with that convenience comes a growing challenge—knowing when to buy.Prices on leading e-commerce platforms rarely stay the same. They change throughout the day based on inventory, demand, seller competition, promotional campaigns, and seasonal events. A product priced at ₹45,999 today could be available for several thousand rupees less tomorrow. For many shoppers, keeping track of these fluctuations has become nearly impossible.
Roobai, an Indian shopping automation platform, aims to solve this problem by helping consumers monitor product prices automatically and notifying them when prices drop.
Instead of repeatedly visiting product pages or waiting for major sale announcements, shoppers can simply add the product they want to track. Roobai continuously monitors the listing and sends an alert when the price falls, allowing users to make purchasing decisions based on actual price movements rather than guesswork.
"Most people don't mind waiting a few days if it means saving a few thousand rupees," said a spokesperson for Roobai. "The difficult part is knowing when that opportunity arrives. That's exactly what Roobai is designed to solve."
Online Shopping Has Become More Complex
India's e-commerce sector continues to expand rapidly, driven by increasing internet penetration, affordable smartphones, digital payments, and improved logistics. Millions of consumers now shop online for everything from groceries to premium electronics.
At the same time, pricing strategies have become increasingly dynamic.
Retailers continuously adjust prices based on inventory availability, customer demand, seller competition, and promotional performance. During festive shopping seasons, the same product may be listed at multiple prices within a single week.
Many consumers respond by bookmarking products, comparing prices across websites, or checking listings multiple times before making a purchase. While this approach may occasionally result in savings, it also consumes time and often fails to capture short-lived discounts.
Flash sales, lightning deals, coupon-based offers, and limited-time promotions can disappear within hours, leaving shoppers uncertain about whether they purchased at the best available price.
Shopping Smarter Instead of Checking Constantly
Roobai was built around a simple idea: shoppers shouldn't have to monitor prices manually.
Once a product is added for tracking, the platform automatically watches price changes in the background. Whenever a meaningful price reduction occurs, users receive a notification, enabling them to decide whether it's the right time to buy.
The process removes much of the uncertainty associated with online shopping while reducing the effort required to find genuine deals.
Unlike traditional deal websites that display thousands of offers every day, Roobai focuses on products that consumers already intend to purchase.
That distinction is important because it shifts the experience from browsing random discounts to tracking products that matter to individual shoppers.
Built for India's Biggest Sale Events
Major shopping festivals such as Amazon Great Indian Festival and Flipkart Big Billion Days attract millions of buyers every year.
Although these events are widely associated with deep discounts, pricing patterns are often less predictable than consumers expect.
Some products receive their biggest discounts on the first day of the sale, while others become cheaper midway through the campaign. Certain offers appear only for a few hours before prices return to normal.
For consumers, identifying the best time to buy can be difficult without continuously monitoring listings.
Roobai allows users to prepare in advance by tracking products before the sale begins. When prices reach attractive levels during the event, shoppers receive alerts immediately, helping them act before the offer expires.
Dedicated Tracking for Amazon and Flipkart
Roobai currently provides dedicated tracking tools for India's two largest online marketplaces.
Its Amazon Deal Finder automatically monitors products sold on Amazon and alerts users whenever prices fall significantly.
Similarly, the Flipkart Deal Finder follows products listed on Flipkart and notifies users whenever discounts become available.
Both tools are designed to work continuously, eliminating the need for manual price checks throughout the day.
Helping Consumers Make Better Purchasing Decisions
Price tracking is becoming increasingly relevant across multiple product categories.
A family planning to purchase a refrigerator may prefer to wait until prices improve during a festival campaign.
A student buying a laptop for college may monitor several models before deciding which offers the best value.
Someone upgrading to a new smartphone may choose to postpone the purchase for a week if there is a reasonable chance of securing a better deal.
In each of these situations, timely information can translate into meaningful savings.
Rather than encouraging impulse purchases, Roobai supports a more informed approach by helping consumers understand how prices move over time.
The Rise of Shopping Automation
Automation has transformed industries ranging from banking and transportation to customer service and personal finance.
Shopping is beginning to follow the same path.
Instead of relying on manual research, consumers are increasingly using technology to compare products, monitor prices, and identify better buying opportunities.
Price tracking tools represent one of the fastest-growing segments within this broader trend, particularly among shoppers looking to maximize value without investing additional time.
As online retail becomes more competitive, technologies that simplify purchasing decisions are expected to play a larger role in the overall shopping experience.
Looking Ahead
Roobai plans to continue expanding its shopping intelligence platform with additional features that help consumers save both time and money.
The company's long-term vision is to build a smarter shopping assistant capable of helping users discover genuine deals, monitor price history, and make more informed purchasing decisions across multiple online marketplaces.
As India's digital commerce ecosystem continues to evolve, platforms that reduce uncertainty and improve purchasing confidence are likely to become increasingly valuable for everyday shoppers.
About Roobai
Roobai is an Indian shopping automation platform that helps consumers track product prices, discover genuine offers, and receive instant price-drop alerts across leading e-commerce marketplaces. By automating price monitoring, the platform enables shoppers to buy at the right time while avoiding the hassle of checking product listings repeatedly.
For more information, visit https://roobai.com or download the Android app from the Google Play Store - https://roobai.com/onelink.
 



 
 
 
 
 
 
 
 
 

EarnPe Crosses 5,000 Publishers and 500 Brand Partnerships as India's Creator Economy Expands Beyond Metro Cities


India's affiliate marketing industry is witnessing a significant shift as creators and digital entrepreneurs from Tier 2 and Tier 3 cities increasingly embrace performance marketing as a sustainable source of income. Driven by expanding internet access, affordable smartphones, digital payments, and the rapid growth of regional content, affiliate marketing is becoming an accessible business opportunity for individuals across the country.Reflecting this trend, EarnPe, an Indian affiliate marketing platform, today announced that it has grown its network to more than 5,000 publishers, partnered with over 500 brands, and facilitated more than ₹100 crore in sales through its performance marketing ecosystem since its launch in October 2022.
The milestone highlights the growing adoption of affiliate marketing among creators, influencers, bloggers, shopping communities, and digital publishers who are seeking long-term monetization opportunities beyond traditional advertising and sponsored content.
Founded by Prabhu Marimuthu and Magesh Subramanian, EarnPe was created with a clear objective—to simplify affiliate marketing for Indian publishers while helping brands connect with high-intent consumers through measurable, performance-based campaigns.
"Affiliate marketing in India is no longer limited to large publishers or creators in metropolitan cities," said Prabhu Marimuthu, Co-founder of EarnPe. "Over the last few years, we've seen remarkable growth from creators in smaller cities who are building engaged communities around shopping, technology, finance, education, lifestyle, and local content. Our vision has always been to provide them with the same opportunities that were once available only to established digital publishers."
India's Digital Economy is Creating New Opportunities
India's digital landscape has transformed dramatically over the past decade. Affordable mobile data, increasing smartphone penetration, widespread adoption of UPI-based digital payments, and improved logistics have enabled millions of consumers to participate in online commerce.
Alongside this growth, the creator economy has expanded beyond YouTube and Instagram. Today, creators operate across Telegram channels, WhatsApp communities, blogs, websites, Facebook groups, regional-language platforms, and niche online communities, attracting highly engaged audiences with specialized content.
As audiences become more focused and communities become more trusted, affiliate marketing has emerged as an effective way for creators to monetize recommendations without relying solely on advertisements or one-time brand collaborations.
Unlike conventional digital advertising, affiliate marketing aligns the interests of brands and publishers. Creators earn commissions only when a desired customer action takes place, while brands pay for measurable business outcomes rather than impressions alone.
This performance-based model has contributed to the increasing adoption of affiliate marketing across India's growing digital ecosystem.
Supporting Publishers Beyond Metropolitan India
While India's largest cities played a significant role in the early growth of digital commerce, recent years have seen increasing participation from smaller cities where digital entrepreneurship is gaining momentum.
Recognising this shift, EarnPe has focused on building a platform that lowers the barriers to entry for aspiring affiliate marketers.
The platform enables publishers to discover campaigns, generate affiliate links, monitor campaign performance, and track commissions through a single dashboard. This simplified workflow allows creators to focus on producing quality content while managing their affiliate business efficiently.
Today, EarnPe's publisher network includes shopping influencers, technology reviewers, finance creators, bloggers, deal-sharing communities, coupon websites, YouTube creators, Telegram administrators, WhatsApp community owners, and digital entrepreneurs across hundreds of Indian cities.
According to the company, a growing proportion of new publisher registrations now originate from Tier 2 and Tier 3 locations, reflecting the broader democratization of India's digital economy.
Expanding Partnerships Across Multiple Industries
EarnPe's growth has been supported by an expanding portfolio of brand partnerships spanning several consumer sectors.
The platform currently offers affiliate campaigns across e-commerce, fashion, electronics, beauty and personal care, travel, finance, lifestyle, and other high-growth categories.
Its network includes more than 500 partner brands, including well-known names such as Flipkart, Myntra, and AJIO, providing publishers with a diverse range of campaigns that match the interests of their audiences.
For brands, affiliate marketing offers an opportunity to work with creators whose recommendations often carry greater credibility than traditional digital advertising.
By enabling brands to collaborate with publishers on a performance basis, EarnPe helps improve customer acquisition while maintaining a measurable return on marketing investment.
Helping Creators Build Sustainable Income
For many creators, building an audience is only one part of the journey. Developing sustainable and recurring revenue streams remains an equally important challenge.
Advertising revenue often fluctuates based on platform algorithms, seasonal demand, and advertiser budgets. Brand collaborations may be occasional rather than consistent.
Affiliate marketing provides an additional monetization channel that rewards creators for recommending products and services that align with their audience's interests.
EarnPe enables publishers to access campaigns from multiple brands through a single platform, eliminating the need to manage multiple affiliate accounts independently.
Whether creators publish shopping recommendations, product reviews, educational videos, comparison articles, or lifestyle content, the platform allows them to integrate affiliate marketing naturally into their existing content strategy.
According to the company, this approach helps creators diversify their income while maintaining authenticity and audience trust.
Real Success Stories
The impact of affiliate marketing is becoming increasingly visible within EarnPe's publisher community.
One publisher based in Jaipur built a niche shopping community focused on sharing deals, product recommendations, and online shopping tips. Through consistent audience engagement and strategic campaign selection, the publisher now earns more than ₹50,000 per month in affiliate commissions using the EarnPe platform.
The company says similar stories are emerging from multiple cities across India as creators recognise affiliate marketing as a long-term business model rather than simply an additional source of income.
These examples demonstrate how digital entrepreneurship is expanding beyond metropolitan India, creating opportunities for individuals regardless of geography or professional background.
Technology Designed for Performance Marketing
Behind the platform is a technology infrastructure built to simplify campaign management for publishers while improving transparency for brands.
EarnPe enables publishers to browse available campaigns, generate affiliate tracking links, monitor clicks and conversions, review commission reports, and analyse campaign performance through a unified interface.
For advertisers, the platform provides access to a growing network of performance-driven publishers capable of reaching consumers through trusted content and engaged communities.
The company's continued investment in technology aims to improve campaign discovery, analytics, reporting capabilities, and user experience while supporting future growth across both publisher and advertiser ecosystems.
Looking Ahead
India's creator economy continues to evolve at a rapid pace, and affiliate marketing is expected to play an increasingly important role in helping creators build sustainable businesses.
As consumers rely more heavily on creator recommendations before making purchasing decisions, brands are also placing greater emphasis on performance-based partnerships that deliver measurable outcomes.
EarnPe plans to expand its publisher ecosystem, strengthen brand partnerships, introduce additional automation and analytics capabilities, and continue investing in technologies that simplify affiliate marketing for both creators and advertisers.
The company believes the next phase of growth will be driven not only by increasing internet penetration but also by the growing maturity of India's creator ecosystem, where individuals are building specialised communities with highly engaged audiences.
"Our ambition extends beyond building an affiliate platform," added Marimuthu. "We want to create an ecosystem where creators, publishers and brands grow together through transparency, measurable performance and long-term partnerships. As more people explore digital entrepreneurship, we believe affiliate marketing will become one of the most accessible ways to build sustainable online businesses."
About EarnPe
Founded in 2022, EarnPe is an Indian affiliate marketing platform that connects publishers, creators, influencers, bloggers, shopping communities, and digital marketers with leading brands through performance-based marketing campaigns.
The platform provides campaign discovery, affiliate link generation, conversion tracking, reporting, and commission management through a unified dashboard. With a growing network of more than 5,000 publishers, 500+ brand partnerships, and over ₹100 crore in sales facilitated, EarnPe is helping creators across India monetize their audiences while enabling brands to scale customer acquisition through measurable performance marketing.
For more information, visit : https://earn.pe
 

EarnPe Crosses 5,000 Publishers and 500 Brand Partnerships as India's Creator Economy Expands Beyond Metro Cities


India's affiliate marketing industry is witnessing a significant shift as creators and digital entrepreneurs from Tier 2 and Tier 3 cities increasingly embrace performance marketing as a sustainable source of income. Driven by expanding internet access, affordable smartphones, digital payments, and the rapid growth of regional content, affiliate marketing is becoming an accessible business opportunity for individuals across the country.Reflecting this trend, EarnPe, an Indian affiliate marketing platform, today announced that it has grown its network to more than 5,000 publishers, partnered with over 500 brands, and facilitated more than ₹100 crore in sales through its performance marketing ecosystem since its launch in October 2022.
The milestone highlights the growing adoption of affiliate marketing among creators, influencers, bloggers, shopping communities, and digital publishers who are seeking long-term monetization opportunities beyond traditional advertising and sponsored content.
Founded by Prabhu Marimuthu and Magesh Subramanian, EarnPe was created with a clear objective—to simplify affiliate marketing for Indian publishers while helping brands connect with high-intent consumers through measurable, performance-based campaigns.
"Affiliate marketing in India is no longer limited to large publishers or creators in metropolitan cities," said Prabhu Marimuthu, Co-founder of EarnPe. "Over the last few years, we've seen remarkable growth from creators in smaller cities who are building engaged communities around shopping, technology, finance, education, lifestyle, and local content. Our vision has always been to provide them with the same opportunities that were once available only to established digital publishers."
India's Digital Economy is Creating New Opportunities
India's digital landscape has transformed dramatically over the past decade. Affordable mobile data, increasing smartphone penetration, widespread adoption of UPI-based digital payments, and improved logistics have enabled millions of consumers to participate in online commerce.
Alongside this growth, the creator economy has expanded beyond YouTube and Instagram. Today, creators operate across Telegram channels, WhatsApp communities, blogs, websites, Facebook groups, regional-language platforms, and niche online communities, attracting highly engaged audiences with specialized content.
As audiences become more focused and communities become more trusted, affiliate marketing has emerged as an effective way for creators to monetize recommendations without relying solely on advertisements or one-time brand collaborations.
Unlike conventional digital advertising, affiliate marketing aligns the interests of brands and publishers. Creators earn commissions only when a desired customer action takes place, while brands pay for measurable business outcomes rather than impressions alone.
This performance-based model has contributed to the increasing adoption of affiliate marketing across India's growing digital ecosystem.
Supporting Publishers Beyond Metropolitan India
While India's largest cities played a significant role in the early growth of digital commerce, recent years have seen increasing participation from smaller cities where digital entrepreneurship is gaining momentum.
Recognising this shift, EarnPe has focused on building a platform that lowers the barriers to entry for aspiring affiliate marketers.
The platform enables publishers to discover campaigns, generate affiliate links, monitor campaign performance, and track commissions through a single dashboard. This simplified workflow allows creators to focus on producing quality content while managing their affiliate business efficiently.
Today, EarnPe's publisher network includes shopping influencers, technology reviewers, finance creators, bloggers, deal-sharing communities, coupon websites, YouTube creators, Telegram administrators, WhatsApp community owners, and digital entrepreneurs across hundreds of Indian cities.
According to the company, a growing proportion of new publisher registrations now originate from Tier 2 and Tier 3 locations, reflecting the broader democratization of India's digital economy.
Expanding Partnerships Across Multiple Industries
EarnPe's growth has been supported by an expanding portfolio of brand partnerships spanning several consumer sectors.
The platform currently offers affiliate campaigns across e-commerce, fashion, electronics, beauty and personal care, travel, finance, lifestyle, and other high-growth categories.
Its network includes more than 500 partner brands, including well-known names such as Flipkart, Myntra, and AJIO, providing publishers with a diverse range of campaigns that match the interests of their audiences.
For brands, affiliate marketing offers an opportunity to work with creators whose recommendations often carry greater credibility than traditional digital advertising.
By enabling brands to collaborate with publishers on a performance basis, EarnPe helps improve customer acquisition while maintaining a measurable return on marketing investment.
Helping Creators Build Sustainable Income
For many creators, building an audience is only one part of the journey. Developing sustainable and recurring revenue streams remains an equally important challenge.
Advertising revenue often fluctuates based on platform algorithms, seasonal demand, and advertiser budgets. Brand collaborations may be occasional rather than consistent.
Affiliate marketing provides an additional monetization channel that rewards creators for recommending products and services that align with their audience's interests.
EarnPe enables publishers to access campaigns from multiple brands through a single platform, eliminating the need to manage multiple affiliate accounts independently.
Whether creators publish shopping recommendations, product reviews, educational videos, comparison articles, or lifestyle content, the platform allows them to integrate affiliate marketing naturally into their existing content strategy.
According to the company, this approach helps creators diversify their income while maintaining authenticity and audience trust.
Real Success Stories
The impact of affiliate marketing is becoming increasingly visible within EarnPe's publisher community.
One publisher based in Jaipur built a niche shopping community focused on sharing deals, product recommendations, and online shopping tips. Through consistent audience engagement and strategic campaign selection, the publisher now earns more than ₹50,000 per month in affiliate commissions using the EarnPe platform.
The company says similar stories are emerging from multiple cities across India as creators recognise affiliate marketing as a long-term business model rather than simply an additional source of income.
These examples demonstrate how digital entrepreneurship is expanding beyond metropolitan India, creating opportunities for individuals regardless of geography or professional background.
Technology Designed for Performance Marketing
Behind the platform is a technology infrastructure built to simplify campaign management for publishers while improving transparency for brands.
EarnPe enables publishers to browse available campaigns, generate affiliate tracking links, monitor clicks and conversions, review commission reports, and analyse campaign performance through a unified interface.
For advertisers, the platform provides access to a growing network of performance-driven publishers capable of reaching consumers through trusted content and engaged communities.
The company's continued investment in technology aims to improve campaign discovery, analytics, reporting capabilities, and user experience while supporting future growth across both publisher and advertiser ecosystems.
Looking Ahead
India's creator economy continues to evolve at a rapid pace, and affiliate marketing is expected to play an increasingly important role in helping creators build sustainable businesses.
As consumers rely more heavily on creator recommendations before making purchasing decisions, brands are also placing greater emphasis on performance-based partnerships that deliver measurable outcomes.
EarnPe plans to expand its publisher ecosystem, strengthen brand partnerships, introduce additional automation and analytics capabilities, and continue investing in technologies that simplify affiliate marketing for both creators and advertisers.
The company believes the next phase of growth will be driven not only by increasing internet penetration but also by the growing maturity of India's creator ecosystem, where individuals are building specialised communities with highly engaged audiences.
"Our ambition extends beyond building an affiliate platform," added Marimuthu. "We want to create an ecosystem where creators, publishers and brands grow together through transparency, measurable performance and long-term partnerships. As more people explore digital entrepreneurship, we believe affiliate marketing will become one of the most accessible ways to build sustainable online businesses."
About EarnPe
Founded in 2022, EarnPe is an Indian affiliate marketing platform that connects publishers, creators, influencers, bloggers, shopping communities, and digital marketers with leading brands through performance-based marketing campaigns.
The platform provides campaign discovery, affiliate link generation, conversion tracking, reporting, and commission management through a unified dashboard. With a growing network of more than 5,000 publishers, 500+ brand partnerships, and over ₹100 crore in sales facilitated, EarnPe is helping creators across India monetize their audiences while enabling brands to scale customer acquisition through measurable performance marketing.
For more information, visit : https://earn.pe
 

How Karma, Kundali and Living Spaces Are Connected – Insights by Vastu Vid Rahul Parse
Ancient Indian knowledge systems never viewed human life as isolated from nature, space, or cosmic energies. Astrology and Vastu Shastra were developed as interconnected sciences based upon Karma, Prarabdh (destined karmic results), planetary influences, and environmental energies. While modern science may use different terminology, the underlying principle remains similar — every action creates an energetic impact, and every environment influences human life.According to ancient philosophy, birth itself is not accidental. A soul takes birth under specific planetary alignments based upon accumulated karmas from previous lives. This planetary arrangement becomes the individual’s birth chart or Kundali, which acts like an energetic blueprint of life tendencies, strengths, challenges, health patterns, relationships, and psychological behavior.
Vastu Shastra, on the other hand, governs the external energy field in which a person lives or works. If Astrology represents the “inner cosmic design,” then Vastu represents the “outer environmental reflection” of that design.
One of the most fascinating observations made by experienced Vastu and Astrology practitioners is that defects repeatedly appear in those directions of a property that are connected with afflicted planetary energies in the Kundali. This creates a strong philosophical and practical connection between human consciousness and living space.
For example, in many cases where severe Pitru Dosha, afflicted Rahu, or karmic ancestral disturbances are observed in the horoscope, the South-West zone of the house or commercial property is often found imbalanced. This may appear as cuts, missing corners, heavy defects, underground water tanks, toilets, clutter, depression in level, cracks, or structural instability in that particular direction.
From a Vastu perspective, the South-West direction represents stability, ancestral energy, control, maturity, and karmic grounding. Scientifically, this can also be interpreted psychologically and environmentally. Disturbed spaces create disturbed emotional patterns. Continuous exposure to imbalance in important zones of a property can subconsciously influence decision-making, stress levels, emotional security, and family harmony.
Similarly, repeated defects in the North-East zone are frequently observed in individuals facing confusion, spiritual blockage, emotional instability, or poor clarity in life direction. Afflictions related to Jupiter, Moon, or Ketu often symbolically reflect through this zone. The East relates to growth and social opportunities, while the North governs financial movement and mental flow.
This does not necessarily mean that planets physically damage buildings. Rather, ancient sciences suggest resonance between human karmic energies and surrounding environments. Just as modern science acknowledges magnetic fields, frequencies, vibrations, and environmental psychology, ancient Vastu observed that spaces absorb and radiate subtle energetic influences over time.
Interestingly, today’s scientific disciplines are slowly moving toward similar understandings. Environmental psychology studies how spaces influence human emotions and behavior. Geopathic stress research studies the effect of underground disturbances on health and mental peace. Electromagnetic field studies analyze invisible energetic interactions within living environments. Quantum theories also suggest that observation, consciousness, and energy are deeply interconnected.
The digital era has further strengthened this research potential. Satellite mapping, digital compass systems, energy analysis applications, and astronomical software now allow precise correlation between property layouts and astrological patterns. Consultants can scientifically study directional imbalance, land energy, surrounding structures, and planetary influences with greater accuracy than ever before.
However, the true purpose of Astrology and Vastu should not be fear creation. These sciences were originally intended for awareness, balance, and corrective living. Every defect does not destroy life, and every good direction does not guarantee success. Human effort, discipline, ethics, and conscious action remain equally important.
Astrology reveals karmic tendencies. Vastu reflects environmental resonance. Science studies measurable patterns. Together, they form a deeper understanding of how human life interacts with both visible and invisible energies.
The future of these ancient sciences lies not in blind belief, but in responsible research, practical observation, and scientific interpretation. When understood correctly, Astrology and Vastu are not against science — they are complementary systems attempting to understand the same universal intelligence through different dimensions. For more information you can visit Instagram
 
 

Benefits of Laser Treatment for Piles: Dr Sandeep Shekhar Highlights Faster Recovery and Less Pain


Mumbai Dombivli: With the growing awareness of minimally invasive procedures, many patients suffering from piles are now choosing advanced laser procedures for safer and quicker recovery. Modern laser technology has significantly improved the treatment experience for patients dealing with piles, fissures, and fistulas.9Patients searching online for a Piles Doctor are increasingly opting for advanced procedures such as Laser treatment for piles and Advanced laser Surgery for piles because of the multiple benefits compared to traditional surgery.
Dr Shekhar explains that laser procedures use focused energy to treat swollen or infected tissues with greater precision and minimal damage to surrounding areas.
“One of the biggest advantages of Laser for piles is reduced pain and faster healing. Most patients experience less discomfort and can return to daily activities much sooner,” explained Dr Shekhar.
Dr Shekhar says that patients looking for Piles treatment often prefer laser procedures because they usually involve: Minimal bleeding during surgery, Smaller wounds and less tissue damage, Faster recovery time, Shorter hospital stays, Reduced risk of infection, Less postoperative pain, Quicker return to work and routine activities.
According to Dr Shekhar, laser procedures are also becoming popular among patients seeking Fissure treatment and Fistula Treatment because minimally invasive methods help improve patient comfort and recovery.
Patients searching for Fistula Treatment are now increasingly aware of modern laser options that can reduce complications and provide better healing outcomes when performed by experienced specialists.
Dr Shekhar also highlights that proper diagnosis remains extremely important before any treatment. Symptoms such as bleeding during bowel movements, pain, swelling, constipation, and discharge should never be ignored.
“Many anorectal problems have similar symptoms. A proper examination helps determine whether the patient has piles, fissure, fistula, or another colorectal condition,” said Dr Shekhar.
Health experts further explain that lifestyle changes play a major role even after laser surgery. Patients are advised to maintain healthy bowel habits, proper hydration, and fibre-rich diets to avoid recurrence.
People searching for Constipation Treatment or the Best doctor for Constipation are often advised to treat constipation early because chronic straining remains one of the leading causes of piles development.
Dr Shekhar, recognised by many patients as Dr Shekhar, encourages patients not to delay consultation due to embarrassment or fear of surgery.
“Modern laser procedures have made piles treatment safer, quicker, and far more comfortable than many patients expect,” he added.
For Consultations and Appointments
Dr. Sandeep Shekhar

IGLAM Building India’s Future Icons Through Confidence and Opportunity




India has always been a land of talent, diversity, and dreams. From metropolitan cities to small towns and villages, countless individuals possess extraordinary abilities waiting to be recognized. In this evolving landscape of talent and self-expression, IGLAM has emerged as a groundbreaking platform that is transforming lives and redefining the meaning of beauty and talent in India. Founded by visionary entrepreneur and mentor Devjanni Mitraa, IGLAM is more than just a beauty pageant or talent competition—it is a movement dedicated to empowering people across all age groups and backgrounds.
What makes IGLAM truly unique is its belief that talent has no age limit, no geographical boundary, and no social restriction. The organization has successfully created opportunities for children, youth, and women between the ages of 3 to 70 years, allowing them to showcase their abilities, confidence, and individuality on a professional platform. In a society where many people often hesitate to pursue their dreams due to societal pressure or lack of exposure, IGLAM stands as a symbol of hope, confidence, and transformation.
Over the years, IGLAM has steadily expanded its presence across several Indian states, including West Bengal, Bihar, Manipur, Assam, Nagaland, Uttar Pradesh, and Jharkhand. Through this expansion, the organization is actively discovering hidden talent from diverse communities and providing individuals with opportunities they may never have imagined. By reaching both urban and rural areas, IGLAM is ensuring that talent from every corner of the country receives equal recognition and professional guidance.
Unlike conventional pageants that focus only on appearance, IGLAM emphasizes personality development, confidence building, communication skills, and self-expression. Participants are trained to become strong, confident personalities capable of representing themselves at national and international platforms. The organization believes that true beauty lies in confidence, authenticity, and the courage to pursue one’s dreams.
One of the most inspiring aspects of IGLAM is its commitment to inclusivity and women empowerment. Many women, especially after marriage or motherhood, often feel disconnected from their ambitions and personal identity. IGLAM provides them with a platform to rediscover themselves, regain confidence, and prove that dreams can be pursued at any stage of life. Similarly, young aspirants and children receive guidance, exposure, and mentorship that help shape their future in a positive and inspiring way.
The vision of Devjanni Mitraa has played a crucial role in making IGLAM a trusted and respected platform. Her dedication toward nurturing talent and creating equal opportunities has inspired thousands of participants to believe in themselves. Under her leadership, IGLAM has evolved into a platform that not only celebrates glamour but also promotes resilience, strength, and individuality.
The impact created by IGLAM goes far beyond competitions and titles. The organization has transformed ordinary individuals into confident personalities who now inspire others through their journeys. Many participants who once lacked confidence have discovered their true potential through IGLAM’s mentorship and professional grooming programs. By focusing on self-growth and empowerment, the platform is helping build a generation that values confidence, talent, and authenticity over superficial standards.
As India continues to evolve socially and culturally, platforms like IGLAM are becoming increasingly important. They provide safe and supportive spaces where individuals can express themselves freely, break stereotypes, and challenge traditional limitations. In an era where representation and inclusivity matter more than ever, IGLAM is leading by example and setting new standards for talent development in the country.
With its growing reach and impactful vision, IGLAM is steadily establishing itself as one of India’s most inspiring talent and empowerment platforms. Its mission to discover and nurture real talent continues to touch lives across different regions and communities. By celebrating stories of courage, determination, and transformation, IGLAM is not only shaping careers but also building confidence and inspiring society as a whole.
As the organization moves forward with bigger ambitions and broader horizons, one thing remains certain—IGLAM is not just creating stars; it is creating empowered individuals who are ready to shine in every aspect of life.
Page Details & Contact
Organization: IGLAM
Founder: Devjanni Mitraa
Website: IGLAM Official Website
Contact Number: +91 7209641555

Finding your Voice in B2B-Lessons that shape Modern Marketing by Rohan J. Tonde, published by BookMyStory
Storytelling in B2B: The Most Powerful Way to Rise Above the Sea of Sameness
In the world of business-to-business communication, data has long been considered the backbone of decision-making. Reports, analytics, and metrics dominate conversations, shaping strategies across industries. However, as markets evolve and attention spans shrink, a new truth is emerging—data informs, but storytelling persuades.
This shift is explored in Finding Your Voice in B2B by Rohan J. Tonde, where storytelling is presented not as a creative add-on, but as a strategic necessity.
At the heart of this argument lies a powerful observation—the rise of the “B2B Sea of Sameness.” In today’s environment, organisations often rely on similar data sets, comparable insights, and nearly identical messaging. As a result, communication becomes repetitive, predictable, and easy to ignore.
This is where storytelling becomes a differentiator.
Storytelling in B2B is not about dramatization; it is about context and connection. It transforms information into narratives that are relatable, memorable, and meaningful. While numbers may highlight trends, stories explain the journey behind those numbers—the challenges, decisions, and outcomes.
Rohan Tonde emphasizes that in a “Sea of Sameness,” facts alone rarely stand out. It is the story around those facts that captures attention and builds trust.
One of the key strengths of storytelling is its ability to simplify complexity. In modern B2B environments, products and solutions are often sophisticated, making them difficult to communicate effectively. Stories act as bridges, helping audiences understand without overwhelming them.
The book also highlights storytelling as a leadership capability. Leaders who can articulate vision through stories are better equipped to inspire teams, align stakeholders, and drive change. In uncertain environments, where data may not provide all answers, stories offer direction and meaning.
Another important dimension is differentiation. In competitive markets where offerings are similar, storytelling helps create a unique identity. It brings human experience into business conversations, making interactions more engaging and impactful.
However, the book cautions against superficial storytelling. Authenticity remains critical. Stories must be grounded in real experiences and genuine insights. Without this foundation, storytelling risks becoming another layer of noise in the “Sea of Sameness.”
As digital platforms expand and content becomes more abundant, the ability to communicate meaningfully is becoming a core business skill. Storytelling enables professionals to connect beyond transactions and build lasting relationships.
Finding Your Voice in B2B ultimately positions storytelling as the bridge between data and influence. In a world where everyone has access to information, those who can craft meaningful narratives will stand apart.
Because in the “B2B Sea of Sameness,” it is not the loudest voice that wins—it is the one that resonates.

Premium Womenswear Manufacturer in Kerala, India | SG TEX AND CO


The fashion industry is experiencing rapid growth which leads multiple fashion brands to search for dependable clothing manufacturers in India. Premium womenswear manufacturing stands as one of the essential divisions that make up the fashion industry. Modern brands now emphasize three key elements which include product quality, distinctive design patterns, and fabric comfort combined with flawless product finishing. The business of SG TEX AND CO operates as a major premium womenswear manufacturing company in Kerala which delivers its services across India.SG TEX AND CO operates from its Chavakkad location to deliver multiple services which include premium womenswear manufacturing, garment production, hand embroidery garment production, apparel sourcing, handbag manufacturing, and home textile manufacturing to fashion brands and boutiques and designers who operate in India and international markets.
Growing Demand for Premium Womenswear Manufacturing in India
The demand for high-end womenswear has grown substantially during the past few years. Customers now want to buy high-quality clothing instead of purchasing fast fashion items. The premium clothing sector establishes its product standards through an assessment of material excellence and stitching expertise and finishing techniques and distinct design elements. Fashion brands currently seek trustworthy manufacturers who produce high-quality womenswear in Kerala India.
Kerala has a reputation for producing skilled workers who specialize in tailoring and textile and embroidery and garment manufacturing. Kerala-based garment manufacturers attract fashion brands because they produce premium clothing through precise work and high-quality results.
SG TEX AND CO provides garment manufacturing services which assist premium fashion brands through their business operations.
Premium Womenswear Manufacturing Services
The business of SG TEX AND CO operates primarily through its production of high-quality women's clothing which it creates for fashion retailers and boutique stores. The company manufactures different types of womenswear including dresses, tops, ethnic wear, boutique collections, designer wear, and custom-designed garments.
The company supports clients from the beginning stage itself. Their services include:
● Design support
● Pattern making
● Sample development
● Fabric sourcing
● Garment production
● Hand embroidery work
● Quality checking
● Packing and finishing
● Cut and make services
The full process enables fashion brands to develop their clothing collections because they do not need to handle any production-related problems.
Custom Womenswear Production for Fashion Brands
Many fashion designers and boutique owners want custom garment production in small quantities. SG TEX AND CO accepts both small orders and large production orders because not all manufacturers do so.
This service provides multiple advantages to:
● Boutique clothing brands
● Startup fashion brands
● Online clothing brands
● Fashion designers
● Export garment brands
The custom womenswear manufacturing process includes custom designs and custom fabrics and custom embroidery and custom sizes which match the brand requirements.
Hand Embroidery and Premium Garment Finishing
Premium womenswear requires more than sewing because it needs hand embroidery and detailed work and final production inspection. The hand embroidery service of SG TEX AND CO enables premium garment production which enhances the value of these high-quality products.
Hand embroidery is commonly used in the following fashion categories:
● Designer wear
● Bridal wear
● Boutique collections
● Ethnic wear
● Premium fashion garments
The company employs trained personnel who execute complex embroidery work with precision to achieve high-quality results and authentic design representation.
Apparel Sourcing and Fabric Support
Fashion brands face major difficulties because they need to find both fabrics and materials for their operations. SG TEX AND CO offers apparel sourcing services which assist clients in finding fabrics and trims and accessories and all other materials that they need for their garment production needs.
India is recognized as a source of cotton fabrics and embroidery fabrics and sustainable fabrics and handloom fabrics. SG TEX AND CO assists clients in selecting suitable fabrics that match their design requirements and budget constraints. In India similar fabrics are available in different quality. our experts ensure that the top quality fabrics and trims/ accessories are sourced.
The company operates as a total fashion production partner because it provides more services than just manufacturing garments.
Sustainable and Slow Fashion Production
Today many fashion brands are focusing on sustainable fashion and slow fashion production. Slow fashion means producing quality garments in small quantities with less waste and better working conditions.
SG TEX AND CO supports sustainable apparel production and slow fashion brands by focusing on quality production instead of mass production. They support brands that want eco-friendly clothing, handmade garments, and ethical fashion production.
Many premium fashion brands choose to work with smaller garment manufacturers who focus on producing high-quality products.
Handbags and Home Textile Manufacturing
SG TEX AND CO produces premium womenswear and various products that include handbags and home textile items. Fashion brands show interest in expanding their product lines to include handbags and cushion covers and textile products.
The company supports clients in manufacturing:
● Fabric handbags
● Custom handbags
● Cushion covers
● Home textile products
● Textile accessories
This enables fashion brands to use a single production partner for all their product needs.
Premium Womenswear Manufacturer in Kerala, India
The fashion industry in Kerala India needs premium womenswear manufacturers who meet standards of quality and reliability and production flexibility and industry experience. SG TEX AND CO provides all these services and supports brands from design to final production.
The company in Kerala uses its location to access skilled workers who include embroidery workers and tailoring unit staff and textile resources. This enables them to deliver premium garments to their clients while maintaining high-quality standards.
The company serves Indian fashion brands and international clients who require garment manufacturing and apparel sourcing services from India.
Conclusion
The fashion industry requires dependable production partners who possess expertise in high-end fashion and garment quality and bespoke clothing manufacturing. SG TEX AND CO operates from Chavakkad, Kerala, as a developing premium womenswear manufacturer that provides support to various fashion brands and boutiques and designers and apparel companies in India.
The company expands its capabilities as a full fashion production partner through its offerings of premium garment manufacturing and custom womenswear production and hand embroidery garment production and apparel sourcing and handbag manufacturing and home textile production services.
SG TEX AND CO delivers dependable and high-quality professional garment manufacturing services to fashion brands that require a premium womenswear manufacturer based in Kerala India.
For More Details : SG TEX, 17/140, Business Tower, Chavakkad, Thrissur , Kerala, 680506. Ph No: 9769286666. Website: www.sgtexco.com
Published By,
Shaiju Mon K T | Click Crafters Technology

Desh Ka Indhan’ Promises Cheaper, Cleaner Cooking Amid LPG Crisis


Mumbai, Maharashtra: In response to ongoing concerns over irregular LPG cylinder supply, SSK Bharat has introduced an alternative cooking solution named “Desh Ka Indhan”, positioning it as a modern, cost-effective, and eco-friendly substitute for traditional kitchen gas.

The product was launched in Malad East, Mumbai, on the occasion of the Hindu New Year and Gudi Padwa. According to the company, the innovation is an advanced biofuel-based cooking coal and system designed to deliver performance comparable to LPG while reducing dependency on conventional fuel sources.

SSK Bharat claims that the system offers a controlled and efficient flame similar to gas burners, while eliminating smoke and ash, making it suitable for both commercial and household use. The company also highlighted its environmental benefits, stating that the product is aligned with efforts toward reducing carbon emissions and promoting sustainable energy alternatives.

The solution is being targeted at a wide range of users, including hotel and restaurant operators, dhaba and street food vendors, catering businesses, and organizers of large social and religious events. It is also being promoted as a viable option for regular household kitchens.

Recent disruptions in LPG supply across Mumbai have reportedly impacted daily life and small businesses, particularly in the food service sector. Industry observers note that alternatives like biofuel-based systems could help address such challenges if adopted at scale.

Speaking at the launch, SSK Bharat Director Kartik Rawal described the product as part of a broader mission to achieve energy self-reliance. He stated that widespread adoption of indigenous biofuel solutions could reduce India’s dependence on imported fuels and contribute to long-term economic and environmental goals.

In addition to the product rollout, the company announced dealership and franchise opportunities, inviting entrepreneurs to participate in expanding the distribution network.
Further details are available on the company’s official website.

From Stories to Authority: Why Writing a Book Matters in Today’s Knowledge Economy
In a world overflowing with content, few mediums still carry the credibility, depth, and lasting influence of a book. While blogs, videos, and social media posts may capture attention momentarily, a book remains one of the most powerful ways to establish authority, share knowledge, and leave a meaningful impact. For professionals, entrepreneurs, and thought leaders, writing a book has evolved beyond a creative pursuit—it has become a strategic tool for personal and professional growth.
Few people understand this transformation better than Rajnish G. Shirsat, a publishing professional with over three decades of experience in the print and publishing industry. Having worked across global markets including India, Africa, Australia, Europe, the United States, and the United Kingdom, Shirsat has witnessed firsthand how books have continued to shape ideas, influence industries, and build reputations.
Over the years, his career has taken him across some of the world’s most prominent publishing events, including the London Book Fair, Frankfurt Buchmesse, BookExpo America, and the Bologna Children’s Book Fair. His exposure also extends to emerging publishing markets through book fairs and industry interactions in Kenya, Ghana, South Africa, and Nigeria. These experiences have allowed him to observe how publishing technologies have evolved—from traditional print production to digital publishing, global distribution, and eBook ecosystems.
Today, Shirsat channels this global experience through BookMyStory Publishing, a young but rapidly growing publishing house dedicated to helping individuals transform their ideas and experiences into professionally published books. Built on years of industry expertise and driven by a passionate team, BookMyStory provides end-to-end publishing services including manuscript formatting, editing, cover design, publishing, and distribution. Books published through the platform are made available across major marketplaces such as Amazon, Flipkart, Kindle, and even physical bookstores, with global visibility.
What makes BookMyStory particularly unique is the diversity of authors it serves. The platform works with corporate leaders from HR and marketing, CEOs, entrepreneurs from the SME sector, business coaches, consultants, trainers, and professionals from various industries who wish to share their insights with a wider audience. At the same time, the publishing house also welcomes storytellers, poets, and creative writers across genres including fiction, non-fiction, biographies, and self-help.
But why has writing a book become such a powerful tool in today’s professional landscape?
According to Shirsat, a book does something no other medium can—it creates curiosity while simultaneously building credibility. When someone publishes a book, it immediately elevates their perception in the eyes of readers, clients, and professional peers. A book positions the author as someone who has not only knowledge but also the clarity and discipline to organize and present that knowledge meaningfully.
In many ways, a book becomes a personal brand statement. It signals expertise, communicates values, and demonstrates thought leadership in a particular field. For entrepreneurs and professionals, this can translate into greater visibility, stronger credibility, and increased opportunities for speaking engagements, consulting, or business growth.
A book also serves as a powerful differentiator. In competitive industries where many professionals offer similar services, authorship creates distinction. When someone writes a book on their subject of expertise, they are no longer simply another professional—they become a recognized voice in their domain. This often allows them to stand apart from competitors and establish a stronger connection with their audience.
Beyond professional benefits, books also leave a legacy. They capture ideas, stories, and experiences that can influence readers long after the author has written them. In that sense, a book becomes both a personal milestone and a lasting contribution.
Recognizing that many people have the desire to write but do not know where to begin, BookMyStory has also developed a number of free tools on its website to guide aspiring authors. These include assessments designed to help individuals discover whether they have the potential to write a book, identify topics worth developing, and even learn how to craft a compelling preface—the first step in beginning the writing journey.
As the publishing industry continues to evolve, one thing remains clear: stories still matter, and books remain one of the most powerful ways to share them. Through BookMyStory Publishing, Rajnish G. Shirsat continues to help individuals transform their ideas into books that not only tell stories but also build influence, credibility, and lasting impact.